Joint Venture Strategies

Design, Bargaining, and the Law

Nonfiction, Reference & Language, Law, Commercial
Cover of the book Joint Venture Strategies by Zenichi Shishido, Munetaka Fukuda, Masato Umetani, Edward Elgar Publishing
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Author: Zenichi Shishido, Munetaka Fukuda, Masato Umetani ISBN: 9781783475049
Publisher: Edward Elgar Publishing Publication: December 18, 2015
Imprint: Language: English
Author: Zenichi Shishido, Munetaka Fukuda, Masato Umetani
ISBN: 9781783475049
Publisher: Edward Elgar Publishing
Publication: December 18, 2015
Imprint:
Language: English
Although they have the potential to create synergies, joint ventures by their nature contain inherent risk. Therefore, each partner in a joint venture needs to incentivize each other in order to maximize their own payoff. Extensive pre-contractual and post-contractual bargaining is essential. This book provides successful bargaining strategies from the point of view of each partner company. Using game theoretical framework to analyze joint venture strategy, it describes practical and legal issues that arise when creating synergies and incentive bargaining in a joint venture. With a particular focus on intellectual property law, including analysis based on many real cases, the book covers issues relating to creating synergies, corporate law issues of conflicts of interest, and antitrust law issues relating to cooperation between independent companies.
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Although they have the potential to create synergies, joint ventures by their nature contain inherent risk. Therefore, each partner in a joint venture needs to incentivize each other in order to maximize their own payoff. Extensive pre-contractual and post-contractual bargaining is essential. This book provides successful bargaining strategies from the point of view of each partner company. Using game theoretical framework to analyze joint venture strategy, it describes practical and legal issues that arise when creating synergies and incentive bargaining in a joint venture. With a particular focus on intellectual property law, including analysis based on many real cases, the book covers issues relating to creating synergies, corporate law issues of conflicts of interest, and antitrust law issues relating to cooperation between independent companies.

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