Make Your Website Sell

The ultimate guide to increasing your online profits

Business & Finance, Marketing & Sales, Sales & Selling
Cover of the book Make Your Website Sell by Jed Wylie, Marshall Cavendish International
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Author: Jed Wylie ISBN: 9789814382601
Publisher: Marshall Cavendish International Publication: February 1, 2012
Imprint: Marshall Cavendish Edition Language: English
Author: Jed Wylie
ISBN: 9789814382601
Publisher: Marshall Cavendish International
Publication: February 1, 2012
Imprint: Marshall Cavendish Edition
Language: English
Statistics amply demonstrate that most web owners don’t understand the fundamental principles of running and marketing a website. But at a time when your website is rapidly becoming a fundamental sales channel, no business (large or small) can afford to get this wrong for much longer. This practical and sales-oriented book aims to resolve two simple problems most web owners face: how to get a website built well and then how to market the site in order to generate sales. The author presents a non-technical, easy-to-implement blueprint to help any business achieve online sales success. Starting with choosing the right web developer, to understanding the key principles of web marketing, to getting long lasting traffic, to writing compelling online copy, to more advanced marketing strategies and analytics, this book will make a lasting difference to a company’s web-based sales.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Statistics amply demonstrate that most web owners don’t understand the fundamental principles of running and marketing a website. But at a time when your website is rapidly becoming a fundamental sales channel, no business (large or small) can afford to get this wrong for much longer. This practical and sales-oriented book aims to resolve two simple problems most web owners face: how to get a website built well and then how to market the site in order to generate sales. The author presents a non-technical, easy-to-implement blueprint to help any business achieve online sales success. Starting with choosing the right web developer, to understanding the key principles of web marketing, to getting long lasting traffic, to writing compelling online copy, to more advanced marketing strategies and analytics, this book will make a lasting difference to a company’s web-based sales.

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