Management Speak

Why We Listen to What Management Gurus Tell Us

Business & Finance, Management & Leadership, Management
Cover of the book Management Speak by David Greatbatch, Timothy Clark, Taylor and Francis
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Author: David Greatbatch, Timothy Clark ISBN: 9781134402045
Publisher: Taylor and Francis Publication: November 14, 2005
Imprint: Routledge Language: English
Author: David Greatbatch, Timothy Clark
ISBN: 9781134402045
Publisher: Taylor and Francis
Publication: November 14, 2005
Imprint: Routledge
Language: English

Based on primary research into the public lectures of management gurus, this fascinating new volume analyzes how such gurus disseminate their ideas, values and visions on the international management lecture circuit. Adopting a novel conceptual/theoretical perspective, it brings together insights from the fields of management, sociology, media studies, communications and social psychology.

Written by leading figures in the field, this topical book covers such broad ranging areas as the live presentation of management ideas, using rhetoric, legitimating ideas, values and visions, the grammar of persuasion and charisma and oratory and is a valuable resource for students academics and researchers in the fields of management, sociology, and communications.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Based on primary research into the public lectures of management gurus, this fascinating new volume analyzes how such gurus disseminate their ideas, values and visions on the international management lecture circuit. Adopting a novel conceptual/theoretical perspective, it brings together insights from the fields of management, sociology, media studies, communications and social psychology.

Written by leading figures in the field, this topical book covers such broad ranging areas as the live presentation of management ideas, using rhetoric, legitimating ideas, values and visions, the grammar of persuasion and charisma and oratory and is a valuable resource for students academics and researchers in the fields of management, sociology, and communications.

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