Marketing Strategy: A Beginner's Guide to B2B Marketing Success

Business & Finance, Marketing & Sales
Cover of the book Marketing Strategy: A Beginner's Guide to B2B Marketing Success by Jason W. Simmons, BookBaby
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Author: Jason W. Simmons ISBN: 9781543909364
Publisher: BookBaby Publication: August 22, 2017
Imprint: BookBaby Language: English
Author: Jason W. Simmons
ISBN: 9781543909364
Publisher: BookBaby
Publication: August 22, 2017
Imprint: BookBaby
Language: English

This book is written for B2B marketers who are interested in learning how to create a competitive marketing strategy for their organizations. The practical content within the book is meant to serve as a user's manual or guide on how to achieve that. The structure is laid out in the chronological sequence one would need to follow in order to create an effective marketing strategy, and is broken into three sections: Learn - Build - Execute. Upon completing the book, and the optional exercises in each chapter, marketers will walk away with their very own custom marketing strategy and will be armed with the knowledge they need to be effective B2B marketers!

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book is written for B2B marketers who are interested in learning how to create a competitive marketing strategy for their organizations. The practical content within the book is meant to serve as a user's manual or guide on how to achieve that. The structure is laid out in the chronological sequence one would need to follow in order to create an effective marketing strategy, and is broken into three sections: Learn - Build - Execute. Upon completing the book, and the optional exercises in each chapter, marketers will walk away with their very own custom marketing strategy and will be armed with the knowledge they need to be effective B2B marketers!

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