Married to the Mouse: Walt Disney World and Orlando

Business & Finance, Business Reference, Corporate History
Cover of the book Married to the Mouse: Walt Disney World and Orlando by Richard E. Foglesong, Yale University Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Richard E. Foglesong ISBN: 9780300133387
Publisher: Yale University Press Publication: October 1, 2008
Imprint: Yale University Press Language: English
Author: Richard E. Foglesong
ISBN: 9780300133387
Publisher: Yale University Press
Publication: October 1, 2008
Imprint: Yale University Press
Language: English

Joined together in an “economic development marriage,” Walt Disney World and Orlando, Florida, have become the world’s most popular tourist destination. This intriguing book traces the evolution of the relationship between the Disney Co. and the surrounding community since it began in the 1960s. Like most close relationships, the Disney-Orlando union has involved conflict and compromise. Richard Foglesong shows that this evolving relationship validates the adage: whom you marry affects what you may become.
Foglesong explains how Orlando leaders seduced the Disney Co. with big road projects, how the Disney Co. shielded its property from government regulation, and how the company has used the governmental powers it acquired. In short, Disney World has become a “Vatican with Mouse ears,” the author declares.
In a balanced and thorough analysis of the Disney-Orlando story, Foglesong offers a critical account of how Disney has used--and also abused--its governmental immunities from the beginning of Disney World to the present under chairman Michael Eisner. Orlando’s experience with its biggest local employer raises broad questions about urban development policy. Can local leaders resist the demands of global corporations? Do privatization and deregulation offer a viable strategy for economic development? And is it possible to escape the weight of previous economic development decisions that seem to lock in, for example, more tourism and low wages, while locking out other opportunities?

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Joined together in an “economic development marriage,” Walt Disney World and Orlando, Florida, have become the world’s most popular tourist destination. This intriguing book traces the evolution of the relationship between the Disney Co. and the surrounding community since it began in the 1960s. Like most close relationships, the Disney-Orlando union has involved conflict and compromise. Richard Foglesong shows that this evolving relationship validates the adage: whom you marry affects what you may become.
Foglesong explains how Orlando leaders seduced the Disney Co. with big road projects, how the Disney Co. shielded its property from government regulation, and how the company has used the governmental powers it acquired. In short, Disney World has become a “Vatican with Mouse ears,” the author declares.
In a balanced and thorough analysis of the Disney-Orlando story, Foglesong offers a critical account of how Disney has used--and also abused--its governmental immunities from the beginning of Disney World to the present under chairman Michael Eisner. Orlando’s experience with its biggest local employer raises broad questions about urban development policy. Can local leaders resist the demands of global corporations? Do privatization and deregulation offer a viable strategy for economic development? And is it possible to escape the weight of previous economic development decisions that seem to lock in, for example, more tourism and low wages, while locking out other opportunities?

More books from Yale University Press

Cover of the book Hospitality and Islam by Richard E. Foglesong
Cover of the book Sin: A History by Richard E. Foglesong
Cover of the book Behind Closed Doors by Richard E. Foglesong
Cover of the book Melancholy by Richard E. Foglesong
Cover of the book Electoral Realignments by Richard E. Foglesong
Cover of the book Remedy and Reaction by Richard E. Foglesong
Cover of the book Plugged In by Richard E. Foglesong
Cover of the book Global Crisis by Richard E. Foglesong
Cover of the book The Men Who Lost America by Richard E. Foglesong
Cover of the book Fighting Cancer with Knowledge and Hope by Richard E. Foglesong
Cover of the book Minoru Yamasaki by Richard E. Foglesong
Cover of the book New Cosmic Story by Richard E. Foglesong
Cover of the book Why Conservation Is Failing and How It Can Regain Ground by Richard E. Foglesong
Cover of the book Hamlet by Richard E. Foglesong
Cover of the book The Ancient Oracles: Making the Gods Speak by Richard E. Foglesong
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy