Mission in a Bottle

The Honest Guide to Doing Business Differently--and Succeeding

Business & Finance, Economics, Sustainable Development, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
Cover of the book Mission in a Bottle by Seth Goldman, Barry Nalebuff, The Crown Publishing Group
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Author: Seth Goldman, Barry Nalebuff ISBN: 9780770437503
Publisher: The Crown Publishing Group Publication: September 3, 2013
Imprint: Crown Business Language: English
Author: Seth Goldman, Barry Nalebuff
ISBN: 9780770437503
Publisher: The Crown Publishing Group
Publication: September 3, 2013
Imprint: Crown Business
Language: English

In an incredibly fun and accessible two-color graphic-book format, the cofounders of Honest Tea tell the engaging story of how they created and built a mission-driven business, offering a wealth of insights and advice to entrepreneurs, would-be entrepreneurs, and millions of Honest Tea drinkers about the challenges and hurdles of creating a successful business--and the importance of perseverance and creative problem-solving.

Seth Goldman and Barry Nalebuff began Honest Tea fifteen years ago with little more than a tea leaf of an idea and a passion to offer organic, freshly brewed, lightly sweetened bottled tea. Today Honest Tea is a rapidly expanding national brand sold in more than 100,0000 grocery stores, restaurants, convenience stores and drugstores across the country. The brand has flourished as American consumers move toward healthier and greener lifestyles.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In an incredibly fun and accessible two-color graphic-book format, the cofounders of Honest Tea tell the engaging story of how they created and built a mission-driven business, offering a wealth of insights and advice to entrepreneurs, would-be entrepreneurs, and millions of Honest Tea drinkers about the challenges and hurdles of creating a successful business--and the importance of perseverance and creative problem-solving.

Seth Goldman and Barry Nalebuff began Honest Tea fifteen years ago with little more than a tea leaf of an idea and a passion to offer organic, freshly brewed, lightly sweetened bottled tea. Today Honest Tea is a rapidly expanding national brand sold in more than 100,0000 grocery stores, restaurants, convenience stores and drugstores across the country. The brand has flourished as American consumers move toward healthier and greener lifestyles.

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