Multinational Strategic Management

An Integrative Entrepreneurial Context-Specific Process

Business & Finance, Marketing & Sales, International, Economics
Cover of the book Multinational Strategic Management by Erdener Kaynak, Robert Mockler, Dorothy G Dologite, Taylor and Francis
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Author: Erdener Kaynak, Robert Mockler, Dorothy G Dologite ISBN: 9781317719441
Publisher: Taylor and Francis Publication: February 25, 2014
Imprint: Routledge Language: English
Author: Erdener Kaynak, Robert Mockler, Dorothy G Dologite
ISBN: 9781317719441
Publisher: Taylor and Francis
Publication: February 25, 2014
Imprint: Routledge
Language: English

Build the skills needed to compete in the highly competitive global business environment!

This incisive book is a comprehensive introduction to contemporary multinational strategic leadership and management. A vital guide to business policy, Multinational Strategic Management: An Integrative Entrepreneurial Context-Specific Process combines basic strategic management with a distinctive international business perspective. The result is invaluable as a preparatory overview for novices and as a guidebook for business practitioners.

Mixing basic management and leadership perspectives with a study of international business, Multinational Strategic Management takes a comprehensive approach to subjects that traditionally require multiple texts. Designed for use as a textbook for undergraduate and graduate course work, the book fills an educational void in a rapidly growing field. The in-depth text provides you with a thorough understanding of how to lead and manage enterprises that operate within and across national borders.

Multinational Strategic Management helps professionals, students, and educators:

  • acquire and enhance skills in entrepreneurial contingency thinking and action
  • integrate those skills to creatively handle specific situations
  • learn more about management processes (and possibly develop new ones)

Ideal for use in support of executive training workshops and as a text in advanced university business programs, Multinational Strategic Management introduces you to all levels of integrative decision-making from the entrepreneurial perspective of the leading multinational firms like General Electric and Intel. Perfect for educational use, the book provides more than the standard textbook descriptions and case studies. It will inspire the kind of creative entrepreneurial thought and action needed to compete in today’s highly competitive global environment.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Build the skills needed to compete in the highly competitive global business environment!

This incisive book is a comprehensive introduction to contemporary multinational strategic leadership and management. A vital guide to business policy, Multinational Strategic Management: An Integrative Entrepreneurial Context-Specific Process combines basic strategic management with a distinctive international business perspective. The result is invaluable as a preparatory overview for novices and as a guidebook for business practitioners.

Mixing basic management and leadership perspectives with a study of international business, Multinational Strategic Management takes a comprehensive approach to subjects that traditionally require multiple texts. Designed for use as a textbook for undergraduate and graduate course work, the book fills an educational void in a rapidly growing field. The in-depth text provides you with a thorough understanding of how to lead and manage enterprises that operate within and across national borders.

Multinational Strategic Management helps professionals, students, and educators:

Ideal for use in support of executive training workshops and as a text in advanced university business programs, Multinational Strategic Management introduces you to all levels of integrative decision-making from the entrepreneurial perspective of the leading multinational firms like General Electric and Intel. Perfect for educational use, the book provides more than the standard textbook descriptions and case studies. It will inspire the kind of creative entrepreneurial thought and action needed to compete in today’s highly competitive global environment.

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