Music Marketing for the DIY Musician

Creating and Executing a Plan of Attack on a Low Budget

Nonfiction, Entertainment, Music, Business & Technical, Business Aspects, Business & Finance, Industries & Professions, Industries, Marketing & Sales
Cover of the book Music Marketing for the DIY Musician by Bobby Borg, Hal Leonard
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Bobby Borg ISBN: 9781495002014
Publisher: Hal Leonard Publication: August 1, 2014
Imprint: Hal Leonard Language: English
Author: Bobby Borg
ISBN: 9781495002014
Publisher: Hal Leonard
Publication: August 1, 2014
Imprint: Hal Leonard
Language: English

There has never been a greater need for practical DIY marketing advice from a musician who has been there and succeeded than now – at a time when new technologies make it more possible than ever for musicians to attract attention independently and leverage their own careers, and record industry professionals look exclusively for developed artists who are already successful. Written by a professional musician for other musicians, Music Marketing for the DIY Musician is a proactive, practical, step-by-step guide to producing a fully integrated, customized, low-budget plan of attack for artists marketing their own music. In a conversational tone, it reveals a systematic business approach employing the same tools and techniques used by innovative top companies, while always encouraging musicians to stay true to their artistic integrity. It's the perfect blend of left-brain and right-brain marketing. This book is the culmination of the author's 25 years in the trenches as a musician and entrepreneur, and over a decade in academic and practical research involving thousands of independent artists and marketing experts from around the world. The goal is to help musical artists take control of their own destiny, save money and time, and eventually draw the full attention of top music industry professionals. It's ultimately about making music that matters – and music that gets heard!

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

There has never been a greater need for practical DIY marketing advice from a musician who has been there and succeeded than now – at a time when new technologies make it more possible than ever for musicians to attract attention independently and leverage their own careers, and record industry professionals look exclusively for developed artists who are already successful. Written by a professional musician for other musicians, Music Marketing for the DIY Musician is a proactive, practical, step-by-step guide to producing a fully integrated, customized, low-budget plan of attack for artists marketing their own music. In a conversational tone, it reveals a systematic business approach employing the same tools and techniques used by innovative top companies, while always encouraging musicians to stay true to their artistic integrity. It's the perfect blend of left-brain and right-brain marketing. This book is the culmination of the author's 25 years in the trenches as a musician and entrepreneur, and over a decade in academic and practical research involving thousands of independent artists and marketing experts from around the world. The goal is to help musical artists take control of their own destiny, save money and time, and eventually draw the full attention of top music industry professionals. It's ultimately about making music that matters – and music that gets heard!

More books from Hal Leonard

Cover of the book The Beatles for Easy Strumming Guitar by Bobby Borg
Cover of the book Cocktail Piano by Bobby Borg
Cover of the book The Best of Steely Dan (Songbook) by Bobby Borg
Cover of the book Daily Warm-Up Exercises for Saxophone (Music Instruction) by Bobby Borg
Cover of the book 101 Cello Tips - Updated Edition by Bobby Borg
Cover of the book The Beatles for Banjo (Songbook) by Bobby Borg
Cover of the book Wish That You Were Here by Bobby Borg
Cover of the book Hallelujah by Bobby Borg
Cover of the book Elton John Favorites by Bobby Borg
Cover of the book Rock of Ages (Songbook) by Bobby Borg
Cover of the book Taylor Swift - 1989 Songbook by Bobby Borg
Cover of the book The Best Christmas Guitar Fake Book Ever by Bobby Borg
Cover of the book Hal Leonard Guitar Tab Method - Book 2 by Bobby Borg
Cover of the book Paul McCartney Bass Play-Along by Bobby Borg
Cover of the book The Hills Sheet Music by Bobby Borg
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy