On Behalf of the President: Presidential Spouses and White House Communications Strategy Today

Presidential Spouses and White House Communications Strategy Today

Nonfiction, Social & Cultural Studies, Political Science, Government
Cover of the book On Behalf of the President: Presidential Spouses and White House Communications Strategy Today by Lauren A. Wright, ABC-CLIO
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Lauren A. Wright ISBN: 9781440848605
Publisher: ABC-CLIO Publication: April 18, 2016
Imprint: Praeger Language: English
Author: Lauren A. Wright
ISBN: 9781440848605
Publisher: ABC-CLIO
Publication: April 18, 2016
Imprint: Praeger
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

White House expert Lauren A. Wright identifies, explains, and measures the impact of the expanding role of presidential spouses in the White House and presidential campaign communications strategy, with a focus on the Clinton, Bush, and Obama administrations.

• Examines the First Lady's role of enhancing the president's public image and expanding public support for his policy agenda

• Focuses on the communications and public relations role of presidential spouses

• Analyzes every documented public speech made by a first lady since 1992

• Includes interviews with many prominent former White House staff members, journalists, and presidential campaign strategists

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

White House expert Lauren A. Wright identifies, explains, and measures the impact of the expanding role of presidential spouses in the White House and presidential campaign communications strategy, with a focus on the Clinton, Bush, and Obama administrations.

• Examines the First Lady's role of enhancing the president's public image and expanding public support for his policy agenda

• Focuses on the communications and public relations role of presidential spouses

• Analyzes every documented public speech made by a first lady since 1992

• Includes interviews with many prominent former White House staff members, journalists, and presidential campaign strategists

More books from ABC-CLIO

Cover of the book Enslaved Women in America: An Encyclopedia by Lauren A. Wright
Cover of the book Floating Collections: A Collection Development Model for Long-Term Success by Lauren A. Wright
Cover of the book The Ottoman Empire: A Historical Encyclopedia [2 volumes] by Lauren A. Wright
Cover of the book The Abolitionist Movement: Documents Decoded by Lauren A. Wright
Cover of the book Islam: A Worldwide Encyclopedia [4 volumes] by Lauren A. Wright
Cover of the book The Gift of the Unicorn and Other Animal Helper Tales for Storytellers, Educators, and Librarians by Lauren A. Wright
Cover of the book The 1960s: Key Themes and Documents by Lauren A. Wright
Cover of the book Health and Wellness in the Renaissance and Enlightenment by Lauren A. Wright
Cover of the book Freud's World: An Encyclopedia of His Life and Times by Lauren A. Wright
Cover of the book The Harsh Realities of Alzheimer's Care: An Insider's View of How People with Dementia are Treated in Institutions by Lauren A. Wright
Cover of the book The Bathroom: A Social History of Cleanliness and the Body by Lauren A. Wright
Cover of the book Audio Recorders to Zucchini Seeds: Building a Library of Things by Lauren A. Wright
Cover of the book Where Science and Ethics Meet: Dilemmas at the Frontiers of Medicine and Biology by Lauren A. Wright
Cover of the book Understanding Schizophrenia: A Practical Guide for Patients, Families, and Health Care Professionals by Lauren A. Wright
Cover of the book Race in American Film: Voices and Visions that Shaped a Nation [3 volumes] by Lauren A. Wright
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy