Paddy Power retail betting service report

Business & Finance, Marketing & Sales
Cover of the book Paddy Power retail betting service report by Laurynas Binderis, GRIN Publishing
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Author: Laurynas Binderis ISBN: 9783640415052
Publisher: GRIN Publishing Publication: August 24, 2009
Imprint: GRIN Publishing Language: English
Author: Laurynas Binderis
ISBN: 9783640415052
Publisher: GRIN Publishing
Publication: August 24, 2009
Imprint: GRIN Publishing
Language: English

Research Paper (postgraduate) from the year 2009 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 66 out of 100, Dublin Business School, course: Business Studies , language: English, abstract: This report will shed the light on betting industry specifics from services marketing prospective with particular reference to Paddy Power retail bookmakers in Ireland. The paper will analyse and evaluate Paddy Power's retail business using relevant analytical tools and data in order to provide appropriate recommendations and to ensure report's credibility.

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Research Paper (postgraduate) from the year 2009 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 66 out of 100, Dublin Business School, course: Business Studies , language: English, abstract: This report will shed the light on betting industry specifics from services marketing prospective with particular reference to Paddy Power retail bookmakers in Ireland. The paper will analyse and evaluate Paddy Power's retail business using relevant analytical tools and data in order to provide appropriate recommendations and to ensure report's credibility.

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