Plain Style

Techniques for Simple, Concise, Emphatic Business Writing

Business & Finance, Business Reference, Business Writing
Cover of the book Plain Style by Richard Lauchman, AMACOM
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Author: Richard Lauchman ISBN: 9780814424292
Publisher: AMACOM Publication: October 22, 1993
Imprint: AMACOM Language: English
Author: Richard Lauchman
ISBN: 9780814424292
Publisher: AMACOM
Publication: October 22, 1993
Imprint: AMACOM
Language: English

Good writing is good business. Simple, straightforward writing saves time, creates good relationships, and prevents expensive misunderstandings. But why is it so hard to achieve? This incisive guide suggests ways to think about writing -- what it should look and sound like, as well as what it should accomplish -- that can simplify how writers choose to express their ideas. It examines the reasons why many businesspeople with good skills tend to write strange, needlessly complicated sentences -- and shows them how to break the habit. Plain Style offers 35 practical techniques that foster simplicity, conciseness, and emphasis.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Good writing is good business. Simple, straightforward writing saves time, creates good relationships, and prevents expensive misunderstandings. But why is it so hard to achieve? This incisive guide suggests ways to think about writing -- what it should look and sound like, as well as what it should accomplish -- that can simplify how writers choose to express their ideas. It examines the reasons why many businesspeople with good skills tend to write strange, needlessly complicated sentences -- and shows them how to break the habit. Plain Style offers 35 practical techniques that foster simplicity, conciseness, and emphasis.

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