Playing to Win

Sports, Video Games, and the Culture of Play

Nonfiction, Science & Nature, Technology, Television & Video, Sports, Reference
Cover of the book Playing to Win by , Indiana University Press
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Author: ISBN: 9780253015051
Publisher: Indiana University Press Publication: January 12, 2015
Imprint: Indiana University Press Language: English
Author:
ISBN: 9780253015051
Publisher: Indiana University Press
Publication: January 12, 2015
Imprint: Indiana University Press
Language: English

In this era of big media franchises, sports branding has crossed platforms, so that the sport, its television broadcast, and its replication in an electronic game are packaged and promoted as part of the same fan experience. Editors Robert Alan Brookey and Thomas P. Oates trace this development back to the unexpected success of Atari's Pong in the 1970s, which provoked a flood of sport simulation games that have had an impact on every sector of the electronic game market. From golf to football, basketball to step aerobics, electronic sports games are as familiar in the American household as the televised sporting events they simulate. This book explores the points of convergence at which gaming and sports culture merge.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In this era of big media franchises, sports branding has crossed platforms, so that the sport, its television broadcast, and its replication in an electronic game are packaged and promoted as part of the same fan experience. Editors Robert Alan Brookey and Thomas P. Oates trace this development back to the unexpected success of Atari's Pong in the 1970s, which provoked a flood of sport simulation games that have had an impact on every sector of the electronic game market. From golf to football, basketball to step aerobics, electronic sports games are as familiar in the American household as the televised sporting events they simulate. This book explores the points of convergence at which gaming and sports culture merge.

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