Predatory Thinking

A Masterclass in Out-thinking the Competition

Business & Finance, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business, Nonfiction, Health & Well Being, Self Help
Cover of the book Predatory Thinking by Dave Trott, Pan Macmillan
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Dave Trott ISBN: 9781447248392
Publisher: Pan Macmillan Publication: May 23, 2013
Imprint: Macmillan Language: English
Author: Dave Trott
ISBN: 9781447248392
Publisher: Pan Macmillan
Publication: May 23, 2013
Imprint: Macmillan
Language: English

'A brilliant advertising copywriter and a great team leader. His ideas are equally applicable to writing a novel, making a film, launching a product, managing a football team, instituting life changes and any activity you can imagine. Genius' - Sunday Times

Life is a zero-sum game.

Drawing on Eastern and Western philosophy, and colourful characters from Picasso and Socrates to Warren Beatty, this book represents a lifetime of wisdom learned at the creative cutting edge.

Predatory Thinking is a masterclass in how to outwit the competition, in ordinary life as well as in business. It is the philosophy that has underpinned Dave Trott's distinguished career as a copywriter, creative director, and founder of some of London's most high-profile advertising agencies.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

'A brilliant advertising copywriter and a great team leader. His ideas are equally applicable to writing a novel, making a film, launching a product, managing a football team, instituting life changes and any activity you can imagine. Genius' - Sunday Times

Life is a zero-sum game.

Drawing on Eastern and Western philosophy, and colourful characters from Picasso and Socrates to Warren Beatty, this book represents a lifetime of wisdom learned at the creative cutting edge.

Predatory Thinking is a masterclass in how to outwit the competition, in ordinary life as well as in business. It is the philosophy that has underpinned Dave Trott's distinguished career as a copywriter, creative director, and founder of some of London's most high-profile advertising agencies.

More books from Pan Macmillan

Cover of the book Barra Creek by Dave Trott
Cover of the book We by Dave Trott
Cover of the book The Three Musketeers by Dave Trott
Cover of the book Eat Real Food by Dave Trott
Cover of the book Between the Devlin and the Deep Blue Seas: A Les Norton Novel 5 by Dave Trott
Cover of the book History in a Hurry: Vikings by Dave Trott
Cover of the book William's Wonderful Plan and Other Stories by Dave Trott
Cover of the book The Tannery by Dave Trott
Cover of the book The Mazovia Legacy: A Frank Delaney Thriller 1 by Dave Trott
Cover of the book Across the Mystic Shore by Dave Trott
Cover of the book Dinner with Justine by Dave Trott
Cover of the book A Midsummer Night's Dream by Dave Trott
Cover of the book The Secret of Cold Hill by Dave Trott
Cover of the book The Busy Mum's Guide to Weight Loss by Dave Trott
Cover of the book The Great Ghost Rescue by Dave Trott
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy