Preference Pollution

How Markets Create the Desires We Dislike

Nonfiction, Social & Cultural Studies, Social Science, Anthropology, Business & Finance, Economics
Cover of the book Preference Pollution by David George, University of Michigan Press
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Author: David George ISBN: 9780472023493
Publisher: University of Michigan Press Publication: October 27, 2009
Imprint: University of Michigan Press Language: English
Author: David George
ISBN: 9780472023493
Publisher: University of Michigan Press
Publication: October 27, 2009
Imprint: University of Michigan Press
Language: English

Seldom considered is whether markets do an adequate job of shaping our tastes. David George argues that they do not, and that the standard economic definition of efficiency can be used to demonstrate that the market ignores people's desires about their desires. He concludes that markets perform poorly with respect to second-order preferences, thus worsening the problem of undesired desires. The book further investigates changes in perceptions and public policy toward such activities as gambling, credit, entertainment, and sexual behavior.

David George is Chair and Professor Economics, LaSalle University.

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Seldom considered is whether markets do an adequate job of shaping our tastes. David George argues that they do not, and that the standard economic definition of efficiency can be used to demonstrate that the market ignores people's desires about their desires. He concludes that markets perform poorly with respect to second-order preferences, thus worsening the problem of undesired desires. The book further investigates changes in perceptions and public policy toward such activities as gambling, credit, entertainment, and sexual behavior.

David George is Chair and Professor Economics, LaSalle University.

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