Pro Bono?

Business & Finance, Business Reference, Business Ethics, Economics, Economic History
Cover of the book Pro Bono? by Mikkel Thorup, John Hunt Publishing
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Author: Mikkel Thorup ISBN: 9781782798682
Publisher: John Hunt Publishing Publication: August 28, 2015
Imprint: Zero Books Language: English
Author: Mikkel Thorup
ISBN: 9781782798682
Publisher: John Hunt Publishing
Publication: August 28, 2015
Imprint: Zero Books
Language: English
Pro Bono? discusses philanthropy not as a social or humanitarian practice but as an integrated part of present-day creative capitalism, having a direct relation to its growing inequality. The book investigates four expressions of philanthropy as ideology: consumer philanthropy, where we are asked to consume with good conscience; corporate philanthropy where businesses engage in social work and where philanthropic associations reengineer themselves to mimic corporations; billionaire philanthropy where conspicuous consumption is now being supplemented with conspicuous philanthropy; and finally celebrity philanthropy where now one of the hallmarks of a celebrity is the commitment to use that fame to do good.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Pro Bono? discusses philanthropy not as a social or humanitarian practice but as an integrated part of present-day creative capitalism, having a direct relation to its growing inequality. The book investigates four expressions of philanthropy as ideology: consumer philanthropy, where we are asked to consume with good conscience; corporate philanthropy where businesses engage in social work and where philanthropic associations reengineer themselves to mimic corporations; billionaire philanthropy where conspicuous consumption is now being supplemented with conspicuous philanthropy; and finally celebrity philanthropy where now one of the hallmarks of a celebrity is the commitment to use that fame to do good.

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