Public Relations and Communication Management

Current Trends and Emerging Topics

Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Public Relations and Communication Management by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781136159251
Publisher: Taylor and Francis Publication: June 7, 2013
Imprint: Routledge Language: English
Author:
ISBN: 9781136159251
Publisher: Taylor and Francis
Publication: June 7, 2013
Imprint: Routledge
Language: English

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters, and various academic and professional publications, and have supervised 34 doctoral dissertations and 105 master’s theses. This volume recognizes the Grunig‘s contributions to public relations scholarship over the past four decades.

To honor the Grunig’s scholarship, this volume continues to expand their body of work with essays from renowned colleagues, former students, and research associates. The chapters discuss current trends in the field as well as emerging issues that drive the field forward. Sample topics include theories and future aspects of the behavioral, strategic management approach to managing public relations, and its linkages and implications to related subfields and key field issues. Contributions stimulate academic discussion and demonstrate the relevance of applied theories for the practice of public relations and communication management with up-to-date concepts, theories, and thoughts.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters, and various academic and professional publications, and have supervised 34 doctoral dissertations and 105 master’s theses. This volume recognizes the Grunig‘s contributions to public relations scholarship over the past four decades.

To honor the Grunig’s scholarship, this volume continues to expand their body of work with essays from renowned colleagues, former students, and research associates. The chapters discuss current trends in the field as well as emerging issues that drive the field forward. Sample topics include theories and future aspects of the behavioral, strategic management approach to managing public relations, and its linkages and implications to related subfields and key field issues. Contributions stimulate academic discussion and demonstrate the relevance of applied theories for the practice of public relations and communication management with up-to-date concepts, theories, and thoughts.

More books from Taylor and Francis

Cover of the book The Homestead Strike by
Cover of the book Emerging Global Trade Governance by
Cover of the book Sex and Sexuality by
Cover of the book The International Handbook of School Effectiveness Research by
Cover of the book From Falashas to Ethiopian Jews by
Cover of the book Bioregional Planning by
Cover of the book Kursk 1943 by
Cover of the book The Scene of Violence by
Cover of the book Stalin's Ocean-going Fleet by
Cover of the book Economic Development and Political Action in the Arab World by
Cover of the book Blaxploitation Films of the 1970s by
Cover of the book Saturn's Moons by
Cover of the book British Policy in Aden and the Protectorates 1955-67 by
Cover of the book Encyclopedia of Parenting by
Cover of the book Ageing, Lifestyles and Economic Crises by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy