Public Relations in China

Building and Defending your Brand in the PRC

Business & Finance, Economics, International Economics, Management & Leadership, Management
Cover of the book Public Relations in China by D. Wolf, Palgrave Macmillan UK
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: D. Wolf ISBN: 9781137483812
Publisher: Palgrave Macmillan UK Publication: April 29, 2016
Imprint: Palgrave Macmillan Language: English
Author: D. Wolf
ISBN: 9781137483812
Publisher: Palgrave Macmillan UK
Publication: April 29, 2016
Imprint: Palgrave Macmillan
Language: English

In this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China. Laced with thoughtful advice and braced with illustrative cases, Public Relations in China strips out the jargon and offers something rare: a practical handbook for building and defending a brand in China.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China. Laced with thoughtful advice and braced with illustrative cases, Public Relations in China strips out the jargon and offers something rare: a practical handbook for building and defending a brand in China.

More books from Palgrave Macmillan UK

Cover of the book Affective Methodologies by D. Wolf
Cover of the book A Multi-Gear Strategy for Economic Recovery by D. Wolf
Cover of the book Real Talk: Reality Television and Discourse Analysis in Action by D. Wolf
Cover of the book Fairness in the Workplace by D. Wolf
Cover of the book Compromise and Resistance in Postcolonial Writing by D. Wolf
Cover of the book Bodies, Sex and Desire from the Renaissance to the Present by D. Wolf
Cover of the book Regulating for Decent Work by D. Wolf
Cover of the book Haunted Seasons by D. Wolf
Cover of the book The 2009 Elections to the European Parliament by D. Wolf
Cover of the book New Delhi: The Last Imperial City by D. Wolf
Cover of the book The State and the Transnational Politics of Migrants: A Study of the Chins and the Acehnese in Malaysia by D. Wolf
Cover of the book 'Regimes of Historicity' in Southeastern and Northern Europe, 1890-1945 by D. Wolf
Cover of the book Challenges in the Social Life of Language by D. Wolf
Cover of the book German History in Global and Transnational Perspective by D. Wolf
Cover of the book Food Consumption in Global Perspective by D. Wolf
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy