Qualitative Research Methods
Collecting Evidence, Crafting Analysis, Communicating Impact
Nonfiction, Reference & Language, Language Arts, Communication
| Author: | Sarah J. Tracy | ISBN: | 9781118378588 |
| Publisher: | Wiley | Publication: | November 5, 2012 |
| Imprint: | Wiley-Blackwell | Language: | English |
| Author: | Sarah J. Tracy |
| ISBN: | 9781118378588 |
| Publisher: | Wiley |
| Publication: | November 5, 2012 |
| Imprint: | Wiley-Blackwell |
| Language: | English |
Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology.
- Serves as a “how-to” guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner
- Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems
- Written in an engaging style, with in-depth examples from the author’s own practice
- Comprehensive companion website includes sample syllabi, lesson plans, a list of helpful website links, test bank and exam review materials, and exercises and worksheets, available upon publication at www.wiley.com/go/tracy
Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology.
- Serves as a “how-to” guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner
- Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems
- Written in an engaging style, with in-depth examples from the author’s own practice
- Comprehensive companion website includes sample syllabi, lesson plans, a list of helpful website links, test bank and exam review materials, and exercises and worksheets, available upon publication at www.wiley.com/go/tracy
