Rethinking Business Strategy for a Hyper-connected World.
A method for creating an ecosystem of connected products/services that disrupt markets and create new value for users and business.
Business & Finance, Marketing & Sales, Research, Nonfiction, Science & Nature, Technology, Telecommunications, Advertising & Promotion
| Author: | Álvaro Rojo Duran | ISBN: | 1230000245200 |
| Publisher: | HyperAlvaro.com | Publication: | June 6, 2014 |
| Imprint: | Language: | English |
| Author: | Álvaro Rojo Duran |
| ISBN: | 1230000245200 |
| Publisher: | HyperAlvaro.com |
| Publication: | June 6, 2014 |
| Imprint: | |
| Language: | English |
Much has changed in recent business landscape forcing companies to rethink and update their Industrially-grounded strategies. We are in the middle of a Connected Revolution where digital is transforming businesses left and right.
In this book I present a strategy adapted to a fast moving and hyper-connected world, where every ‘thing’ is beginning to be connected. I will also present a method for defining, designing, and developing the next generation of solutions: Internet-connected products/services. The aim of this tool is to provide a structured way of working that creates a Minimum Viable Product in a 5-week rapid design sprint.
The 'Digital Ecosystem Strategy' can help companies disrupt markets, generate new revenue streams, and create user lock-on. Moreover, they can increase the probability of long-lasting competitiveness, getting and staying ahead in ways that make it difficult for competitors to catch up.
Much has changed in recent business landscape forcing companies to rethink and update their Industrially-grounded strategies. We are in the middle of a Connected Revolution where digital is transforming businesses left and right.
In this book I present a strategy adapted to a fast moving and hyper-connected world, where every ‘thing’ is beginning to be connected. I will also present a method for defining, designing, and developing the next generation of solutions: Internet-connected products/services. The aim of this tool is to provide a structured way of working that creates a Minimum Viable Product in a 5-week rapid design sprint.
The 'Digital Ecosystem Strategy' can help companies disrupt markets, generate new revenue streams, and create user lock-on. Moreover, they can increase the probability of long-lasting competitiveness, getting and staying ahead in ways that make it difficult for competitors to catch up.
