Scaling Procedures

Issues and Applications

Nonfiction, Reference & Language, Reference, Research, Social & Cultural Studies, Social Science
Cover of the book Scaling Procedures by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer, SAGE Publications
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer ISBN: 9781506320182
Publisher: SAGE Publications Publication: March 12, 2003
Imprint: SAGE Publications, Inc Language: English
Author: Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
ISBN: 9781506320182
Publisher: SAGE Publications
Publication: March 12, 2003
Imprint: SAGE Publications, Inc
Language: English

Scaling Procedures: Issues and Applications examines the issues involved in developing and validating multi-item self-report scales of latent constructs. Distinguished researchers and award-winning educators Richard G. Netemeyer, William O. Bearden, and Subhash Sharma present a four-step approach for multi-indicator scale development. With these steps, the authors include relevant empirical examples and a review of the concepts of dimensionality, reliability, and validity.

Scaling Procedures: Issues and Applications supplies cutting-edge strategies for developing and refining measures. Providing concise chapter introductions and summaries, as well as numerous tables, figures, and exhibits, the authors present recommended steps and overlapping activities in a logical, sequential progression.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Scaling Procedures: Issues and Applications examines the issues involved in developing and validating multi-item self-report scales of latent constructs. Distinguished researchers and award-winning educators Richard G. Netemeyer, William O. Bearden, and Subhash Sharma present a four-step approach for multi-indicator scale development. With these steps, the authors include relevant empirical examples and a review of the concepts of dimensionality, reliability, and validity.

Scaling Procedures: Issues and Applications supplies cutting-edge strategies for developing and refining measures. Providing concise chapter introductions and summaries, as well as numerous tables, figures, and exhibits, the authors present recommended steps and overlapping activities in a logical, sequential progression.

More books from SAGE Publications

Cover of the book Issues in K-12 Education by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Development Theory by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Digital Marketing by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Effective Leadership by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Creating Media for Learning by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Lynch Files by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Russian Politics and Presidential Power by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Families and Health by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book The Changing Face of Globalization by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Teaching Literacy in the Visible Learning Classroom, Grades 6-12 by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Embodying Motherhood by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Environmental Policy by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Making the Most of Counselling & Psychotherapy Placements by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book Groupwork Practice for Social Workers by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
Cover of the book The Power of Positivity by Dr. William O. Bearden, Dr. Subhash Sharma, Richard G. Netemeyer
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy