Sequential Analysis and Observational Methods for the Behavioral Sciences

Nonfiction, Health & Well Being, Psychology, Research, Social Psychology
Cover of the book Sequential Analysis and Observational Methods for the Behavioral Sciences by Roger Bakeman, Vicenç Quera, Cambridge University Press
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Author: Roger Bakeman, Vicenç Quera ISBN: 9781139179669
Publisher: Cambridge University Press Publication: October 10, 2011
Imprint: Cambridge University Press Language: English
Author: Roger Bakeman, Vicenç Quera
ISBN: 9781139179669
Publisher: Cambridge University Press
Publication: October 10, 2011
Imprint: Cambridge University Press
Language: English

Behavioral scientists – including those in psychology, infant and child development, education, animal behavior, marketing and usability studies – use many methods to measure behavior. Systematic observation is used to study relatively natural, spontaneous behavior as it unfolds sequentially in time. This book emphasizes digital means to record and code such behavior; while observational methods do not require them, they work better with them. Key topics include devising coding schemes, training observers and assessing reliability, as well as recording, representing and analyzing observational data. In clear and straightforward language, this book provides a thorough grounding in observational methods along with considerable practical advice. It describes standard conventions for sequential data and details how to perform sequential analysis with a computer program developed by the authors. The book is rich with examples of coding schemes and different approaches to sequential analysis, including both statistical and graphical means.

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Behavioral scientists – including those in psychology, infant and child development, education, animal behavior, marketing and usability studies – use many methods to measure behavior. Systematic observation is used to study relatively natural, spontaneous behavior as it unfolds sequentially in time. This book emphasizes digital means to record and code such behavior; while observational methods do not require them, they work better with them. Key topics include devising coding schemes, training observers and assessing reliability, as well as recording, representing and analyzing observational data. In clear and straightforward language, this book provides a thorough grounding in observational methods along with considerable practical advice. It describes standard conventions for sequential data and details how to perform sequential analysis with a computer program developed by the authors. The book is rich with examples of coding schemes and different approaches to sequential analysis, including both statistical and graphical means.

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