Social Entrepreneurship: How Businesses Can Transform Society [3 volumes]

How Businesses Can Transform Society

Business & Finance, Economics, Economic Development, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
Cover of the book Social Entrepreneurship: How Businesses Can Transform Society [3 volumes] by , ABC-CLIO
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Author: ISBN: 9780313393426
Publisher: ABC-CLIO Publication: November 27, 2012
Imprint: Language: English
Author:
ISBN: 9780313393426
Publisher: ABC-CLIO
Publication: November 27, 2012
Imprint:
Language: English

Social entrepreneurship is the practice of using the mindset, tools, techniques, and processes of entrepreneurship to confront pressing social issues—an intriguing concept that American business is just beginning to understand. Social Entrepreneurship: How Businesses Can Transform Society brings together a group of expert contributors who offer the very latest thinking about the tremendous potential of this rapidly growing field.

Unlike other books on the subject that tend to be merely descriptive and/or inspirational, this set comprises three hands-on, how-to volumes that dig deeply into the major factors that impact social entrepreneurship. Each volume addresses one of three important aspects of setting up and running a successful enterprise: legal/organizational structure; marketing; and performance measurement and management. The author examines root concepts in detail, and spotlights opportunities, challenges, and the considerations involved in implementation. Practitioners will especially appreciate the set's practical insights and the contributors' efforts to link theory to practice in a way that facilitates effective action.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Social entrepreneurship is the practice of using the mindset, tools, techniques, and processes of entrepreneurship to confront pressing social issues—an intriguing concept that American business is just beginning to understand. Social Entrepreneurship: How Businesses Can Transform Society brings together a group of expert contributors who offer the very latest thinking about the tremendous potential of this rapidly growing field.

Unlike other books on the subject that tend to be merely descriptive and/or inspirational, this set comprises three hands-on, how-to volumes that dig deeply into the major factors that impact social entrepreneurship. Each volume addresses one of three important aspects of setting up and running a successful enterprise: legal/organizational structure; marketing; and performance measurement and management. The author examines root concepts in detail, and spotlights opportunities, challenges, and the considerations involved in implementation. Practitioners will especially appreciate the set's practical insights and the contributors' efforts to link theory to practice in a way that facilitates effective action.

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