Social Media in Travel, Tourism and Hospitality

Theory, Practice and Cases

Business & Finance, Industries & Professions, Hospitality, Tourism & Travel
Cover of the book Social Media in Travel, Tourism and Hospitality by Evangelos Christou, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Evangelos Christou ISBN: 9781317053798
Publisher: Taylor and Francis Publication: April 1, 2016
Imprint: Routledge Language: English
Author: Evangelos Christou
ISBN: 9781317053798
Publisher: Taylor and Francis
Publication: April 1, 2016
Imprint: Routledge
Language: English

Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.

More books from Taylor and Francis

Cover of the book Managing Public Sector Projects by Evangelos Christou
Cover of the book Routledge Handbook of Sports Development by Evangelos Christou
Cover of the book The Mayan Languages by Evangelos Christou
Cover of the book Meeting the Needs of Your Most Able Pupils in Religious Education by Evangelos Christou
Cover of the book Adoles Girl Apprv Schl Ils 214 by Evangelos Christou
Cover of the book Women Ageing by Evangelos Christou
Cover of the book International Education and Development by Evangelos Christou
Cover of the book Interdisciplinary Relationships in the Social Sciences by Evangelos Christou
Cover of the book Contemporary Public Opinion by Evangelos Christou
Cover of the book Infinite Regress by Evangelos Christou
Cover of the book Ethics Management in the Public Service by Evangelos Christou
Cover of the book Urban Governance Voice and Poverty in the Developing World by Evangelos Christou
Cover of the book Truth Commissions and Transitional Societies by Evangelos Christou
Cover of the book The Working Life of Women in the Seventeenth Century by Evangelos Christou
Cover of the book The Artistry of Shakespeare's Prose by Evangelos Christou
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy