Strategic Communication, Corporatism, and Eternal Crisis

The Creel Century

Business & Finance, Marketing & Sales, Direct Marketing, Nonfiction, Reference & Language, Language Arts, Communication, Social & Cultural Studies, Political Science
Cover of the book Strategic Communication, Corporatism, and Eternal Crisis by Phil Graham, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Phil Graham ISBN: 9781351795807
Publisher: Taylor and Francis Publication: May 8, 2017
Imprint: Routledge Language: English
Author: Phil Graham
ISBN: 9781351795807
Publisher: Taylor and Francis
Publication: May 8, 2017
Imprint: Routledge
Language: English

This book traces a century of militarised communication that began in the United States in April, 1917, with the institution of the Committee on Public Information (CPI), headed by George Creel and tasked with persuading a divided US public to enter World War I. Creel achieved an historic feat of communication: a nationalising mass mediation event well before any instantaneous mass media technologies were available. The CPI’s techniques and strategies have underpinned marketing, public relations, and public diplomacy practices ever since. The book argues that the CPI’s influence extends unbroken into the present day, as it provided the communicative and attitudinal bases for a new form of political economy, a form of corporatism, that would come to its fullest flower in the “globalisation” project of the mid-1990s.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book traces a century of militarised communication that began in the United States in April, 1917, with the institution of the Committee on Public Information (CPI), headed by George Creel and tasked with persuading a divided US public to enter World War I. Creel achieved an historic feat of communication: a nationalising mass mediation event well before any instantaneous mass media technologies were available. The CPI’s techniques and strategies have underpinned marketing, public relations, and public diplomacy practices ever since. The book argues that the CPI’s influence extends unbroken into the present day, as it provided the communicative and attitudinal bases for a new form of political economy, a form of corporatism, that would come to its fullest flower in the “globalisation” project of the mid-1990s.

More books from Taylor and Francis

Cover of the book Maritime Strategy and Sea Control by Phil Graham
Cover of the book Action Directe by Phil Graham
Cover of the book Messiaen the Theologian by Phil Graham
Cover of the book On Political Economists and Political Economy by Phil Graham
Cover of the book Working with jqTouch to Build Websites on Top of jQuery by Phil Graham
Cover of the book Korea Confronts Globalization by Phil Graham
Cover of the book The Post Cold War World by Phil Graham
Cover of the book Studies in Ancient Society (Routledge Revivals) by Phil Graham
Cover of the book Witchcraft, Exorcism and the Politics of Possession in a Seventeenth-Century Convent by Phil Graham
Cover of the book Dreams and Suicides by Phil Graham
Cover of the book Evolutionary Psychology and Terrorism by Phil Graham
Cover of the book An Introduction to Psychological Care in Nursing and the Health Professions by Phil Graham
Cover of the book The Routledge Companion to Music, Mind, and Well-being by Phil Graham
Cover of the book Defining Aerospace Policy by Phil Graham
Cover of the book Cricket, Migration and Diasporic Communities by Phil Graham
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy