Strategic Sustainability

Why it matters to your business and how to make it happen

Business & Finance, Business Reference, Business Ethics, Management & Leadership, Motivational
Cover of the book Strategic Sustainability by Alexandra McKay, Taylor and Francis
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Author: Alexandra McKay ISBN: 9781351275385
Publisher: Taylor and Francis Publication: September 8, 2017
Imprint: Routledge Language: English
Author: Alexandra McKay
ISBN: 9781351275385
Publisher: Taylor and Francis
Publication: September 8, 2017
Imprint: Routledge
Language: English

In many businesses sustainability is one person’s passion and responsibility. A large part of their job becomes selling sustainability to other people in the business.This book offers arguments, information and tactics will help that person get the buy-in they need to move sustainability forward in their business.Strategic Sustainability: sets out why sustainability matters to businesses – the benefits to you and your stakeholders; shows how to identify the biggest issues, impacts and wins  for your business; helps you identify the resources you will need to put sustainability at the heart of your business; outlines key reasons why businesses that are not multinationals should take action on sustainability, and how to do it; looks in detail at how to integrate sustainability with business strategy and mission.Sustainability is of strategic importance to a business. This book makes an airtight case for why action is essential and how sustainability can help a business not only survive but thrive in competitive marketplaces.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In many businesses sustainability is one person’s passion and responsibility. A large part of their job becomes selling sustainability to other people in the business.This book offers arguments, information and tactics will help that person get the buy-in they need to move sustainability forward in their business.Strategic Sustainability: sets out why sustainability matters to businesses – the benefits to you and your stakeholders; shows how to identify the biggest issues, impacts and wins  for your business; helps you identify the resources you will need to put sustainability at the heart of your business; outlines key reasons why businesses that are not multinationals should take action on sustainability, and how to do it; looks in detail at how to integrate sustainability with business strategy and mission.Sustainability is of strategic importance to a business. This book makes an airtight case for why action is essential and how sustainability can help a business not only survive but thrive in competitive marketplaces.

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