The Assemblage Brain

Sense Making in Neuroculture

Nonfiction, Science & Nature, Science, Biological Sciences, Religion & Spirituality, Philosophy, Social & Cultural Studies, Social Science
Cover of the book The Assemblage Brain by Tony D. Sampson, University of Minnesota Press
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Author: Tony D. Sampson ISBN: 9781452953298
Publisher: University of Minnesota Press Publication: December 13, 2016
Imprint: Univ Of Minnesota Press Language: English
Author: Tony D. Sampson
ISBN: 9781452953298
Publisher: University of Minnesota Press
Publication: December 13, 2016
Imprint: Univ Of Minnesota Press
Language: English

Once upon a time, neuroscience was born. A dazzling array of neurotechnologies emerged that, according to popular belief, have finally begun to unlock the secrets of the brain. But as the brain sciences now extend into all corners of cultural, social, political, and economic life, a yet newer world has taken shape: “neuroculture,” which goes further than ever before to tackle the profound ethical implications we face in consequence.

The Assemblage Brain unveils a major new concept of sense making, one that challenges conventional scientific and philosophical understandings of the brain. Drawing on Deleuze and Guattari, Tony D. Sampson calls for a radical critical theory that operates in the interferences between philosophy, science, art, and politics. From this novel perspective the book is structured around two questions: “What can be done to a brain?” and “What can a brain do?” Sampson examines the rise of neuroeconomics in informing significant developments in computer work, marketing, and the neuropharmaceutical control of inattentiveness in the classroom. Moving beyond the neurocapitalist framework, he then reestablishes a place for proto-subjectivity in which biological and cultural distinctions are reintegrated in an understanding of the brain as an assemblage. 

The Assemblage Brain unravels the conventional image of thought that underpins many scientific and philosophical accounts of how sense is produced, providing a new view of our current time in which capitalism and the neurosciences endeavor to colonize the brain. 

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Once upon a time, neuroscience was born. A dazzling array of neurotechnologies emerged that, according to popular belief, have finally begun to unlock the secrets of the brain. But as the brain sciences now extend into all corners of cultural, social, political, and economic life, a yet newer world has taken shape: “neuroculture,” which goes further than ever before to tackle the profound ethical implications we face in consequence.

The Assemblage Brain unveils a major new concept of sense making, one that challenges conventional scientific and philosophical understandings of the brain. Drawing on Deleuze and Guattari, Tony D. Sampson calls for a radical critical theory that operates in the interferences between philosophy, science, art, and politics. From this novel perspective the book is structured around two questions: “What can be done to a brain?” and “What can a brain do?” Sampson examines the rise of neuroeconomics in informing significant developments in computer work, marketing, and the neuropharmaceutical control of inattentiveness in the classroom. Moving beyond the neurocapitalist framework, he then reestablishes a place for proto-subjectivity in which biological and cultural distinctions are reintegrated in an understanding of the brain as an assemblage. 

The Assemblage Brain unravels the conventional image of thought that underpins many scientific and philosophical accounts of how sense is produced, providing a new view of our current time in which capitalism and the neurosciences endeavor to colonize the brain. 

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