The Bald Truth

Nonfiction, Sports, Basketball, Business & Finance
Cover of the book The Bald Truth by David Falk, Pocket Books
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: David Falk ISBN: 9781416585015
Publisher: Pocket Books Publication: February 3, 2009
Imprint: Pocket Books Language: English
Author: David Falk
ISBN: 9781416585015
Publisher: Pocket Books
Publication: February 3, 2009
Imprint: Pocket Books
Language: English

Superagent David Falk -- the man who called the shots for some of the greatest heroes in the history of basketball -- reveals the innovative business secrets that catapulted him to the top of his game.

David Falk is the most successful agent in the game of basketball. He has represented more NBA first-round draft selections, lottery picks, Rookies-of-the-Year, and All-Stars than anyone else in the business. He changed the NBA's entire salary structure with a unique approach to negotiations that garnered some of the biggest contracts in league history, including Alonzo Mourning's $100-plus million contract with the Miami Heat -- the first ever in professional sports. His groundbreaking Nike deal for Michael Jordan, the most successful endorsement relationship in history, revolutionized basketball by creating the game's first commercial superstar.

Basketball Digest called Falk one of the sport's most influential people, second only to NBA commissioner David Stern. In The Bald Truth, Falk, respected throughout the industry as an innovator, candidly unveils the business secrets that have fueled his extraordinary success. For the first time, he shares the fascinating insider details of how he negotiated lucrative contracts, learned from his mistakes, and branded and marketed not only the greatest basketball stars in history but also other elite athletes and coaches.

Falk is blunt, he's fair, and he looks at the long run rather than the short-term gains. To make a great deal, he believes, both sides have to win. He adheres to steadfast principles, some of which he learned from the celebrated champion athletes and revered coaching legends -- like Georgetown's John Thompson and Duke's Mike Krzyzewski -- who have been long-standing clients and lifelong friends.

Since Falk began representing athletes more than thirty-five years ago, basketball has grown from a fledgling team sport to a multibilliondollar business with celebrity players, powerful endorsement deals, salary caps, and ever-evolving free agency rules. He has made millions of dollars for himself and his clients, but today he remains in the business for one reason: love of the game -- on and off the court.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Superagent David Falk -- the man who called the shots for some of the greatest heroes in the history of basketball -- reveals the innovative business secrets that catapulted him to the top of his game.

David Falk is the most successful agent in the game of basketball. He has represented more NBA first-round draft selections, lottery picks, Rookies-of-the-Year, and All-Stars than anyone else in the business. He changed the NBA's entire salary structure with a unique approach to negotiations that garnered some of the biggest contracts in league history, including Alonzo Mourning's $100-plus million contract with the Miami Heat -- the first ever in professional sports. His groundbreaking Nike deal for Michael Jordan, the most successful endorsement relationship in history, revolutionized basketball by creating the game's first commercial superstar.

Basketball Digest called Falk one of the sport's most influential people, second only to NBA commissioner David Stern. In The Bald Truth, Falk, respected throughout the industry as an innovator, candidly unveils the business secrets that have fueled his extraordinary success. For the first time, he shares the fascinating insider details of how he negotiated lucrative contracts, learned from his mistakes, and branded and marketed not only the greatest basketball stars in history but also other elite athletes and coaches.

Falk is blunt, he's fair, and he looks at the long run rather than the short-term gains. To make a great deal, he believes, both sides have to win. He adheres to steadfast principles, some of which he learned from the celebrated champion athletes and revered coaching legends -- like Georgetown's John Thompson and Duke's Mike Krzyzewski -- who have been long-standing clients and lifelong friends.

Since Falk began representing athletes more than thirty-five years ago, basketball has grown from a fledgling team sport to a multibilliondollar business with celebrity players, powerful endorsement deals, salary caps, and ever-evolving free agency rules. He has made millions of dollars for himself and his clients, but today he remains in the business for one reason: love of the game -- on and off the court.

More books from Pocket Books

Cover of the book Thirty Nights with a Highland Husband by David Falk
Cover of the book Only a Duke Will Do by David Falk
Cover of the book Mommy by Mistake by David Falk
Cover of the book Big Apple Takedown by David Falk
Cover of the book Illustrated World Classics: Jane Eyre by David Falk
Cover of the book Georgia's Kitchen by David Falk
Cover of the book How to Play Cricket by David Falk
Cover of the book Arcane Circle by David Falk
Cover of the book The Four Feathers by David Falk
Cover of the book Someone to Love by David Falk
Cover of the book That Chesapeake Summer by David Falk
Cover of the book Chatrapati Shivaji by David Falk
Cover of the book The Hazards of Hunting a Duke by David Falk
Cover of the book Rosetta by David Falk
Cover of the book The Unofficial Joke book of Holland by David Falk
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy