The Cultural Dimension of Global Business

Nonfiction, Social & Cultural Studies, Social Science, Anthropology
Cover of the book The Cultural Dimension of Global Business by Gary P. Ferraro, Elizabeth K. Briody, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Gary P. Ferraro, Elizabeth K. Briody ISBN: 9781315410999
Publisher: Taylor and Francis Publication: March 27, 2017
Imprint: Routledge Language: English
Author: Gary P. Ferraro, Elizabeth K. Briody
ISBN: 9781315410999
Publisher: Taylor and Francis
Publication: March 27, 2017
Imprint: Routledge
Language: English

Now in its eighth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural anthropology can positively influence the conduct of global business, examining a range of issues that individuals and organizations face as they work globally and across cultures. The cross-cultural scenarios presented in each chapter allow students of business, management, and anthropology alike to explore cultural difference while gaining valuable practice in thinking through a variety of complex and thorny cultural issues.

The fully updated eighth edition offers:
• an expanded focus on organizational activities, with two new chapters that provide greater insight into organizational culture and change, and customer engagement;
• fresh case study material with a range of examples drawn from around the world;
• further resources via a companion website, including a fully updated Instructor’s Manual and new interactive quiz questions for students.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Now in its eighth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural anthropology can positively influence the conduct of global business, examining a range of issues that individuals and organizations face as they work globally and across cultures. The cross-cultural scenarios presented in each chapter allow students of business, management, and anthropology alike to explore cultural difference while gaining valuable practice in thinking through a variety of complex and thorny cultural issues.

The fully updated eighth edition offers:
• an expanded focus on organizational activities, with two new chapters that provide greater insight into organizational culture and change, and customer engagement;
• fresh case study material with a range of examples drawn from around the world;
• further resources via a companion website, including a fully updated Instructor’s Manual and new interactive quiz questions for students.

More books from Taylor and Francis

Cover of the book Israeli-Palestinian Conflict in the Francophone World by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Straight Science? Homosexuality, Evolution and Adaptation by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Paolo Veronese by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Nineteenth-Century Chamber Music by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Mathematics in the Early Years by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book The Weapons Legacy of the Cold War by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Critical Perspectives in Public Health by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book International Relations Theory and the Politics of European Integration by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book The Woman with the Artistic Brush: Life History of Yoruba Batik Nike Olaniyi Davies by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Pilgrimage in Tibet by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book The Future of American Banking by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Art History Versus Aesthetics by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Agency and Identity in the Ancient Near East by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Positive Intervention for Pupils who Struggle at School by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book The Emergence of Stability in the Industrial City by Gary P. Ferraro, Elizabeth K. Briody
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy