The Designer's Guide To Marketing And Pricing

How To Win Clients And What To Charge Them

Nonfiction, Art & Architecture, Graphic Art & Design, Business & Finance, Career Planning & Job Hunting, Small Business
Cover of the book The Designer's Guide To Marketing And Pricing by Ilise Benun, Peleg Top, Adams Media
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Ilise Benun, Peleg Top ISBN: 9781440325168
Publisher: Adams Media Publication: March 10, 2008
Imprint: HOW Books Language: English
Author: Ilise Benun, Peleg Top
ISBN: 9781440325168
Publisher: Adams Media
Publication: March 10, 2008
Imprint: HOW Books
Language: English

Do what you love and make money!

The Designer's Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business - and also successful designers who want to put a little more thought into their operations. Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need to know about how to market and price your services.

This book shows you how to:

  • learn which marketing tools are most effective and how to use them
  • create a smart marketing plan that reflects your financial goals
  • plan small actionable steps to take in reaching those financial goals
  • determine who your ideal clients are and establish contact with them
  • turn that initial contact into a profitable relationship for both of you
  • talk to clients about money and the design process - without fear
  • figure out a fair hourly rate and give an accurate estimate for a project

You'll learn the ins and outs of creating and running a creative services business - the things they never taught you in school. Plus, there are useful worksheets throughout the book, so you can apply the principles and formulas to your own circumstances and create a workable business plan right away.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Do what you love and make money!

The Designer's Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business - and also successful designers who want to put a little more thought into their operations. Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need to know about how to market and price your services.

This book shows you how to:

You'll learn the ins and outs of creating and running a creative services business - the things they never taught you in school. Plus, there are useful worksheets throughout the book, so you can apply the principles and formulas to your own circumstances and create a workable business plan right away.

More books from Adams Media

Cover of the book Your Idea, Inc. by Ilise Benun, Peleg Top
Cover of the book The Everything Parent's Guide To Children With Asperger's Syndrome by Ilise Benun, Peleg Top
Cover of the book The Everything Krav Maga for Fitness Book by Ilise Benun, Peleg Top
Cover of the book The Captain Must Die by Ilise Benun, Peleg Top
Cover of the book Instant Wall Art: Astrological Designs by Ilise Benun, Peleg Top
Cover of the book The Everything Landlording Book by Ilise Benun, Peleg Top
Cover of the book Above the Fold, Revised Edition by Ilise Benun, Peleg Top
Cover of the book A Cup Of Comfort For Mothers To Be by Ilise Benun, Peleg Top
Cover of the book Talking Sex With Your Kids by Ilise Benun, Peleg Top
Cover of the book Healthiest You Ever by Ilise Benun, Peleg Top
Cover of the book The Everything Parents' Guide to ADHD in Children by Ilise Benun, Peleg Top
Cover of the book The Slayer of Souls by Ilise Benun, Peleg Top
Cover of the book Language Arts by Ilise Benun, Peleg Top
Cover of the book The $7 a Meal Pressure Cooker Cookbook by Ilise Benun, Peleg Top
Cover of the book The Unofficial Harry Potter Cookbook Presents - A Fantastic Beasts & Treats Menu by Ilise Benun, Peleg Top
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy