The Extreme Gone Mainstream

Commercialization and Far Right Youth Culture in Germany

Nonfiction, Social & Cultural Studies, Social Science, Discrimination & Race Relations, Sociology
Cover of the book The Extreme Gone Mainstream by Cynthia Miller-Idriss, Princeton University Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Cynthia Miller-Idriss ISBN: 9781400888931
Publisher: Princeton University Press Publication: February 13, 2018
Imprint: Princeton University Press Language: English
Author: Cynthia Miller-Idriss
ISBN: 9781400888931
Publisher: Princeton University Press
Publication: February 13, 2018
Imprint: Princeton University Press
Language: English

How extremism is going mainstream in Germany through clothing brands laced with racist and nationalist symbols

The past decade has witnessed a steady increase in far right politics, social movements, and extremist violence in Europe. Scholars and policymakers have struggled to understand the causes and dynamics that have made the far right so appealing to so many people—in other words, that have made the extreme more mainstream. In this book, Cynthia Miller-Idriss examines how extremist ideologies have entered mainstream German culture through commercialized products and clothing laced with extremist, anti-Semitic, racist, and nationalist coded symbols and references.

Drawing on a unique digital archive of thousands of historical and contemporary images, as well as scores of interviews with young people and their teachers in two German vocational schools with histories of extremist youth presence, Miller-Idriss shows how this commercialization is part of a radical transformation happening today in German far right youth subculture. She describes how these young people have gravitated away from the singular, hard-edged skinhead style in favor of sophisticated and fashionable commercial brands that deploy coded extremist symbols. Virtually indistinguishable in style from other popular clothing, the new brands desensitize far right consumers to extremist ideas and dehumanize victims.

Required reading for anyone concerned about the global resurgence of the far right, The Extreme Gone Mainstream reveals how style and aesthetic representation serve as one gateway into extremist scenes and subcultures by helping to strengthen racist and nationalist identification and by acting as conduits of resistance to mainstream society.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

How extremism is going mainstream in Germany through clothing brands laced with racist and nationalist symbols

The past decade has witnessed a steady increase in far right politics, social movements, and extremist violence in Europe. Scholars and policymakers have struggled to understand the causes and dynamics that have made the far right so appealing to so many people—in other words, that have made the extreme more mainstream. In this book, Cynthia Miller-Idriss examines how extremist ideologies have entered mainstream German culture through commercialized products and clothing laced with extremist, anti-Semitic, racist, and nationalist coded symbols and references.

Drawing on a unique digital archive of thousands of historical and contemporary images, as well as scores of interviews with young people and their teachers in two German vocational schools with histories of extremist youth presence, Miller-Idriss shows how this commercialization is part of a radical transformation happening today in German far right youth subculture. She describes how these young people have gravitated away from the singular, hard-edged skinhead style in favor of sophisticated and fashionable commercial brands that deploy coded extremist symbols. Virtually indistinguishable in style from other popular clothing, the new brands desensitize far right consumers to extremist ideas and dehumanize victims.

Required reading for anyone concerned about the global resurgence of the far right, The Extreme Gone Mainstream reveals how style and aesthetic representation serve as one gateway into extremist scenes and subcultures by helping to strengthen racist and nationalist identification and by acting as conduits of resistance to mainstream society.

More books from Princeton University Press

Cover of the book Communism's Shadow by Cynthia Miller-Idriss
Cover of the book Mimesis by Cynthia Miller-Idriss
Cover of the book Getting Saved in America by Cynthia Miller-Idriss
Cover of the book Phase Transitions by Cynthia Miller-Idriss
Cover of the book Self-Deception Unmasked by Cynthia Miller-Idriss
Cover of the book Sin by Cynthia Miller-Idriss
Cover of the book Philosophy of Physics by Cynthia Miller-Idriss
Cover of the book Wildlife of Southeast Asia by Cynthia Miller-Idriss
Cover of the book Weyl Group Multiple Dirichlet Series by Cynthia Miller-Idriss
Cover of the book Bayesian Estimation of DSGE Models by Cynthia Miller-Idriss
Cover of the book Pagans and Philosophers by Cynthia Miller-Idriss
Cover of the book A Place on the Team by Cynthia Miller-Idriss
Cover of the book Principles of Laser Spectroscopy and Quantum Optics by Cynthia Miller-Idriss
Cover of the book The Maine Woods by Cynthia Miller-Idriss
Cover of the book Philosophical Logic by Cynthia Miller-Idriss
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy