The Google Model

Managing Continuous Innovation in a Rapidly Changing World

Business & Finance, Management & Leadership, Production & Operations Management, Management
Cover of the book The Google Model by Annika Steiber, Springer International Publishing
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Author: Annika Steiber ISBN: 9783319042084
Publisher: Springer International Publishing Publication: April 14, 2014
Imprint: Springer Language: English
Author: Annika Steiber
ISBN: 9783319042084
Publisher: Springer International Publishing
Publication: April 14, 2014
Imprint: Springer
Language: English

This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies. The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries. The core of the study comprises an exclusive 1-year in-depth research study on the drivers of innovation at Google and includes examples on how Google has translated the reinvented management principles into practice. The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies. The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries. The core of the study comprises an exclusive 1-year in-depth research study on the drivers of innovation at Google and includes examples on how Google has translated the reinvented management principles into practice. The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.

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