The Growth Strategies of Hotel Chains

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Business & Finance, Industries & Professions, Hospitality, Tourism & Travel
Cover of the book The Growth Strategies of Hotel Chains by Kaye Sung Chon, Taylor and Francis
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Author: Kaye Sung Chon ISBN: 9781136752926
Publisher: Taylor and Francis Publication: February 7, 2006
Imprint: Routledge Language: English
Author: Kaye Sung Chon
ISBN: 9781136752926
Publisher: Taylor and Francis
Publication: February 7, 2006
Imprint: Routledge
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world-and what strategies will they use to continue their growth?

This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains’ growth strategies. It explains in-depth how

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world-and what strategies will they use to continue their growth?

This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains’ growth strategies. It explains in-depth how

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