The History and Theory of Rhetoric

An Introduction

Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book The History and Theory of Rhetoric by James A. Herrick, Taylor and Francis
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Author: James A. Herrick ISBN: 9781315404127
Publisher: Taylor and Francis Publication: September 22, 2017
Imprint: Routledge Language: English
Author: James A. Herrick
ISBN: 9781315404127
Publisher: Taylor and Francis
Publication: September 22, 2017
Imprint: Routledge
Language: English

By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, The History and Theory of Rhetoric illustrates how persuasive public discourse performs essential social functions and shapes our daily worlds. Students gain a conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings and in both written and visual media. This new 6th edition includes greater attention to non-Western studies, as well as contemporary developments such as the rhetoric of science, feminist rhetoric, the rhetoric of display, and comparative rhetoric. Known for its clear writing style and contemporary examples throughout, The History and Theory of Rhetoric emphasizes the relevance of rhetoric to today’s students.

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By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, The History and Theory of Rhetoric illustrates how persuasive public discourse performs essential social functions and shapes our daily worlds. Students gain a conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings and in both written and visual media. This new 6th edition includes greater attention to non-Western studies, as well as contemporary developments such as the rhetoric of science, feminist rhetoric, the rhetoric of display, and comparative rhetoric. Known for its clear writing style and contemporary examples throughout, The History and Theory of Rhetoric emphasizes the relevance of rhetoric to today’s students.

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