The Management of Intangibles

The Organisation's Most Valuable Assets

Business & Finance, Management & Leadership, Management
Cover of the book The Management of Intangibles by Ahmed Bounfour, Taylor and Francis
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Author: Ahmed Bounfour ISBN: 9781134590414
Publisher: Taylor and Francis Publication: November 7, 2002
Imprint: Routledge Language: English
Author: Ahmed Bounfour
ISBN: 9781134590414
Publisher: Taylor and Francis
Publication: November 7, 2002
Imprint: Routledge
Language: English

The subject of Intangibles and knowledge management is becoming increasingly significant, particularly in the realms of finance, marketing and strategy. Intangibles are the nebulous but vital aspects of companies, for example, R&D, knowledge creation, corporate identity and marketing and advertising expenditures, which are now unanimously considere

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The subject of Intangibles and knowledge management is becoming increasingly significant, particularly in the realms of finance, marketing and strategy. Intangibles are the nebulous but vital aspects of companies, for example, R&D, knowledge creation, corporate identity and marketing and advertising expenditures, which are now unanimously considere

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