The Millennial Method: A Modern Approach to Coaching Today's Generation of Technology-Driven Athlete

Remember the good old days of coaching young athletes? Coaches gave the orders. The players responded with action instead of asking, “Why?” But those are examples of a relationship lost to the ages—specifically to the last millennium. And coaches from that last millennium in every field of sports are learning the hard way that in this millennium they now face a new kind of player personality, one defined simply as a product of the Millennial generation which began reaching adulthood about the year 2000. With their cell phones and their Twitters, their helicopter parents and their Internet-bred knowledge of almost everything they could possibly want to know, the Millennials have been driving old-school coaches so crazy they have either quit, surrendered or exploded in frustration.

With The Millennial Method, however, veteran college baseball coach Jason Schreiber and award-winning journalist Gary Taylor offer a more effective way to tap the athletic potential of the Millennial Generation and improve team performance by sharing techniques used with players on Schreiber’s teams at Alvin Community College near Houston, Texas. The Millennial Method begins with an overview of the generational divide facing managers in all walks of life—from corporate offices to the ballparks—in a bid to understand those differences. Then the authors focus specifically on Schreiber’s nationally ranked 2014 baseball team for a closer look at tools used to bridge the generation gap at Alvin.

The Millennial Method explains one sure-fire tool that allows coaches to be certain all of their athletes fully understand the concepts taught the day before, while taking zero time away from practice. The method discussed in the book greatly enhances an athlete's sense of urgency to improve his or her skills.