The New Multinationals

Spanish Firms in a Global Context

Business & Finance, Economics, International, Nonfiction, Social & Cultural Studies, Political Science
Cover of the book The New Multinationals by Mauro F. Guillén, Esteban García-Canal, Cambridge University Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Mauro F. Guillén, Esteban García-Canal ISBN: 9780511861376
Publisher: Cambridge University Press Publication: September 23, 2010
Imprint: Cambridge University Press Language: English
Author: Mauro F. Guillén, Esteban García-Canal
ISBN: 9780511861376
Publisher: Cambridge University Press
Publication: September 23, 2010
Imprint: Cambridge University Press
Language: English

A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies (e.g. Spain, Ireland, Portugal, South Korea, and Taiwan), developing countries (e.g. Egypt, Indonesia, and Thailand), and oil-rich countries (e.g. United Arab Emirates, Nigeria, Russia, and Venezuela) have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies including vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents this phenomenon, identifies key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies (e.g. Spain, Ireland, Portugal, South Korea, and Taiwan), developing countries (e.g. Egypt, Indonesia, and Thailand), and oil-rich countries (e.g. United Arab Emirates, Nigeria, Russia, and Venezuela) have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies including vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents this phenomenon, identifies key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications.

More books from Cambridge University Press

Cover of the book Soft War by Mauro F. Guillén, Esteban García-Canal
Cover of the book Thomas Hardy and Animals by Mauro F. Guillén, Esteban García-Canal
Cover of the book Imaging Acute Neurologic Disease by Mauro F. Guillén, Esteban García-Canal
Cover of the book The Weeping Time by Mauro F. Guillén, Esteban García-Canal
Cover of the book Clinical Trials in Neurology by Mauro F. Guillén, Esteban García-Canal
Cover of the book The Life of Isaac Newton by Mauro F. Guillén, Esteban García-Canal
Cover of the book Rethinking Human Rights and Global Constitutionalism by Mauro F. Guillén, Esteban García-Canal
Cover of the book The Cambridge Companion to the Violin by Mauro F. Guillén, Esteban García-Canal
Cover of the book The Cambridge Handbook of Personal Relationships by Mauro F. Guillén, Esteban García-Canal
Cover of the book The Dyslexia Debate by Mauro F. Guillén, Esteban García-Canal
Cover of the book Social Assistance in Developing Countries by Mauro F. Guillén, Esteban García-Canal
Cover of the book The Innovation Journey of Wi-Fi by Mauro F. Guillén, Esteban García-Canal
Cover of the book Follies of Power by Mauro F. Guillén, Esteban García-Canal
Cover of the book The Cambridge Companion to Baseball by Mauro F. Guillén, Esteban García-Canal
Cover of the book The Smoke of London by Mauro F. Guillén, Esteban García-Canal
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy