The Soul of Anime

Collaborative Creativity and Japan's Media Success Story

Nonfiction, History, Asian, Japan, Social & Cultural Studies, Social Science, Anthropology, Cultural Studies, Popular Culture
Cover of the book The Soul of Anime by Ian Condry, Duke University Press
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Author: Ian Condry ISBN: 9780822397557
Publisher: Duke University Press Publication: February 11, 2013
Imprint: Duke University Press Books Language: English
Author: Ian Condry
ISBN: 9780822397557
Publisher: Duke University Press
Publication: February 11, 2013
Imprint: Duke University Press Books
Language: English

In The Soul of Anime, Ian Condry explores the emergence of anime, Japanese animated film and television, as a global cultural phenomenon. Drawing on ethnographic research, including interviews with artists at some of Tokyo's leading animation studios—such as Madhouse, Gonzo, Aniplex, and Studio Ghibli—Condry discusses how anime's fictional characters and worlds become platforms for collaborative creativity. He argues that the global success of Japanese animation has grown out of a collective social energy that operates across industries—including those that produce film, television, manga (comic books), and toys and other licensed merchandise—and connects fans to the creators of anime. For Condry, this collective social energy is the soul of anime.

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In The Soul of Anime, Ian Condry explores the emergence of anime, Japanese animated film and television, as a global cultural phenomenon. Drawing on ethnographic research, including interviews with artists at some of Tokyo's leading animation studios—such as Madhouse, Gonzo, Aniplex, and Studio Ghibli—Condry discusses how anime's fictional characters and worlds become platforms for collaborative creativity. He argues that the global success of Japanese animation has grown out of a collective social energy that operates across industries—including those that produce film, television, manga (comic books), and toys and other licensed merchandise—and connects fans to the creators of anime. For Condry, this collective social energy is the soul of anime.

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