The Startup Way

How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth

Business & Finance, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business, Management & Leadership, Management
Cover of the book The Startup Way by Eric Ries, The Crown Publishing Group
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Eric Ries ISBN: 9781101903216
Publisher: The Crown Publishing Group Publication: October 17, 2017
Imprint: Currency Language: English
Author: Eric Ries
ISBN: 9781101903216
Publisher: The Crown Publishing Group
Publication: October 17, 2017
Imprint: Currency
Language: English

Entrepreneur and bestselling author of The Lean Startup, Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds, ranging from established companies to early-stage startups, to grow revenues, drive innovation, and transform themselves into truly modern organizations, poised to take advantage of the enormous opportunities of the twenty-first century.

In The Lean Startup, Eric Ries laid out the practices of successful startups – building a minimal viable product, customer-focused and scientific testing based on a build-measure-learn method of continuous innovation, and deciding whether to persevere or pivot. In The Startup Way, he turns his attention to an entirely new group of organizations: established enterprises like iconic multinationals GE and Toyota, tech titans like Amazon and Facebook, and the next generation of Silicon Valley upstarts like Airbnb and Twilio.

Drawing on his experiences over the past five years working with these organizations, as well as nonprofits, NGOs, and governments, Ries lays out a system of entrepreneurial management that leads organizations of all sizes and from every industry to sustainable growth and long-term impact. Filled with in-the-field stories, insights, and tools, The Startup Way is an essential road map for any organization navigating the uncertain waters of the century ahead.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Entrepreneur and bestselling author of The Lean Startup, Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds, ranging from established companies to early-stage startups, to grow revenues, drive innovation, and transform themselves into truly modern organizations, poised to take advantage of the enormous opportunities of the twenty-first century.

In The Lean Startup, Eric Ries laid out the practices of successful startups – building a minimal viable product, customer-focused and scientific testing based on a build-measure-learn method of continuous innovation, and deciding whether to persevere or pivot. In The Startup Way, he turns his attention to an entirely new group of organizations: established enterprises like iconic multinationals GE and Toyota, tech titans like Amazon and Facebook, and the next generation of Silicon Valley upstarts like Airbnb and Twilio.

Drawing on his experiences over the past five years working with these organizations, as well as nonprofits, NGOs, and governments, Ries lays out a system of entrepreneurial management that leads organizations of all sizes and from every industry to sustainable growth and long-term impact. Filled with in-the-field stories, insights, and tools, The Startup Way is an essential road map for any organization navigating the uncertain waters of the century ahead.

More books from The Crown Publishing Group

Cover of the book Home by Another Way by Eric Ries
Cover of the book The Sorcerers and Their Apprentices by Eric Ries
Cover of the book Brave, Not Perfect by Eric Ries
Cover of the book Treason by Eric Ries
Cover of the book Battling Unbelief Study Guide by Eric Ries
Cover of the book When Mercy Rains by Eric Ries
Cover of the book Let's Pretend We're Normal by Eric Ries
Cover of the book Hildegard of Bingen by Eric Ries
Cover of the book Catholic Bible Dictionary by Eric Ries
Cover of the book Send My Roots Rain by Eric Ries
Cover of the book Praying for Your Future Husband by Eric Ries
Cover of the book Start Late, Finish Rich by Eric Ries
Cover of the book Leading the Way by Eric Ries
Cover of the book Writing from Left to Right by Eric Ries
Cover of the book It's Not Just Who You Know by Eric Ries
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy