Ticketek.com Fit for E-Commerce in 2003?

Nonfiction, Computers, Advanced Computing, Computer Science
Cover of the book Ticketek.com Fit for E-Commerce in 2003? by Marc Dominick, GRIN Publishing
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Author: Marc Dominick ISBN: 9783638423557
Publisher: GRIN Publishing Publication: October 3, 2005
Imprint: GRIN Publishing Language: English
Author: Marc Dominick
ISBN: 9783638423557
Publisher: GRIN Publishing
Publication: October 3, 2005
Imprint: GRIN Publishing
Language: English

Essay from the year 2003 in the subject Computer Science - Commercial Information Technology, grade: 1,0, University of Auckland, course: E-Commerce, 15 entries in the bibliography, language: English, abstract: Ticketek was the lucky first mover to establish the in the ticketing industry tremendously important contracts with venues and event promoters. As a cons equence Ticketek has been able to keep competitors well at arm's length. Customers comfort and habit contributed to a market with monopolistic character, too. In 2003, however, where people have more leisure time and more money in their pockets than ever before, the next ticket agency is not located at the other end of the town but exactly one mouse click away! And if the customer experie nces more fun and an equal level of payment security and reliability at ticket company X's Web page, he will ditch Ticketek. In 2008, when there are no paper tickets but only digital tickets around, Ticketek can close down its 200 points of sale in New Zealand (About Ticketek) which will have become more of a handicap than a competitive advantage.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Essay from the year 2003 in the subject Computer Science - Commercial Information Technology, grade: 1,0, University of Auckland, course: E-Commerce, 15 entries in the bibliography, language: English, abstract: Ticketek was the lucky first mover to establish the in the ticketing industry tremendously important contracts with venues and event promoters. As a cons equence Ticketek has been able to keep competitors well at arm's length. Customers comfort and habit contributed to a market with monopolistic character, too. In 2003, however, where people have more leisure time and more money in their pockets than ever before, the next ticket agency is not located at the other end of the town but exactly one mouse click away! And if the customer experie nces more fun and an equal level of payment security and reliability at ticket company X's Web page, he will ditch Ticketek. In 2008, when there are no paper tickets but only digital tickets around, Ticketek can close down its 200 points of sale in New Zealand (About Ticketek) which will have become more of a handicap than a competitive advantage.

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