TWIST: How Fresh Perspectives Build Breakthrough Brands

Business & Finance, Entrepreneurship & Small Business, Entrepreneurship, Marketing & Sales
Cover of the book TWIST: How Fresh Perspectives Build Breakthrough Brands by Julie Cottineau, Panoma Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Julie Cottineau ISBN: 9781784522469
Publisher: Panoma Press Publication: May 5, 2016
Imprint: Panoma Press Language: English
Author: Julie Cottineau
ISBN: 9781784522469
Publisher: Panoma Press
Publication: May 5, 2016
Imprint: Panoma Press
Language: English

Is your small business or non-profit having trouble standing out in today's crowded and competitive markets? In your efforts to look legitimate, you're likely promoting your brand with promises, words and images that blend in instead of break through. The solution? Find your TWIST. In this book, Julie Cottineau, former VP of Brand for Virgin, founder of Brand School and a global authority on impactful and effective branding, shares her unique TWIST approach which helps businesses remove their brand blinders and look outside of their categories for actionable insights that build stronger brands and better business results. She uses easy to follow examples of actual small businesses that have successfully applied her methodology. Don't waste another minute on "me-too" marketing until you read this book and build your own TWIST.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Is your small business or non-profit having trouble standing out in today's crowded and competitive markets? In your efforts to look legitimate, you're likely promoting your brand with promises, words and images that blend in instead of break through. The solution? Find your TWIST. In this book, Julie Cottineau, former VP of Brand for Virgin, founder of Brand School and a global authority on impactful and effective branding, shares her unique TWIST approach which helps businesses remove their brand blinders and look outside of their categories for actionable insights that build stronger brands and better business results. She uses easy to follow examples of actual small businesses that have successfully applied her methodology. Don't waste another minute on "me-too" marketing until you read this book and build your own TWIST.

More books from Panoma Press

Cover of the book Confidence for Life: 9 Secrets for Setting Yourself Free by Julie Cottineau
Cover of the book The Unseen Journey Within You: An out-of-the-box approach to unleashing the true YOU by Julie Cottineau
Cover of the book Confidence on Camera: 7 Steps to Present Your Power on any size screen by Julie Cottineau
Cover of the book The Thought Leadership Manual: How to grab your clients’ attention with powerful ideas by Julie Cottineau
Cover of the book Operations Management: The Art & Science of Making Things Happen by Julie Cottineau
Cover of the book 24 Carat BOLD: Claim Your Position as the Top Expert in Your Field by Julie Cottineau
Cover of the book Jump Start: The Start Up Book for Your Dream Business by Julie Cottineau
Cover of the book Property Magic: How to Buy Property Using Other People's Time, Money and Experience by Julie Cottineau
Cover of the book Realtor Rescue: How to be a Realtor and Still Have a Life by Julie Cottineau
Cover of the book Rocking Your Role: The 'How To' Guide to Success for Female Breadwinners by Julie Cottineau
Cover of the book The Trusted Financial Adviser: The Secrets to a Long and Successful Career as a Financial Adviser by Julie Cottineau
Cover of the book Breakthrough: The Power of the Interrupted Relationship by Julie Cottineau
Cover of the book Mission of Honor: A moral compass for a moral dilemma by Julie Cottineau
Cover of the book The Corporate Wife Handbook: Insight and support for the role of the Corporate Wife by Julie Cottineau
Cover of the book The 7 Secrets of Creative Radio Advertising by Julie Cottineau
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy