What’S in It for Me?

The Driving Force Behind Making Decisions & Better Leadership

Business & Finance
Cover of the book What’S in It for Me? by Sean McDonald, AuthorHouse
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Sean McDonald ISBN: 9781524602260
Publisher: AuthorHouse Publication: April 7, 2016
Imprint: AuthorHouse Language: English
Author: Sean McDonald
ISBN: 9781524602260
Publisher: AuthorHouse
Publication: April 7, 2016
Imprint: AuthorHouse
Language: English

In business, there is one burning question that every organization must answer for people before they will purchase or use any service. That question is, whats in it for me (WIIFM)? The answer to that question is the companys value propositionthe very reason anyone should ever do business with them. This book will take the reader on a journey through the decision-making process beginning with a nanosecond of a spark through purchase and everything in between. It will show organizations and professionals exactly how to demonstrate value, why it is so important, and how to lead more effectively using the WIIFM principle.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In business, there is one burning question that every organization must answer for people before they will purchase or use any service. That question is, whats in it for me (WIIFM)? The answer to that question is the companys value propositionthe very reason anyone should ever do business with them. This book will take the reader on a journey through the decision-making process beginning with a nanosecond of a spark through purchase and everything in between. It will show organizations and professionals exactly how to demonstrate value, why it is so important, and how to lead more effectively using the WIIFM principle.

More books from AuthorHouse

Cover of the book What About Us? by Sean McDonald
Cover of the book The Book of Life by Thomas Harris by Sean McDonald
Cover of the book Curse of the Necromancer by Sean McDonald
Cover of the book Murder in Napa by Sean McDonald
Cover of the book Beloved Guardian by Sean McDonald
Cover of the book Fernet and Cola by Sean McDonald
Cover of the book What You Can Give by Sean McDonald
Cover of the book Body Language by Sean McDonald
Cover of the book The Adventures of Gastan by Sean McDonald
Cover of the book The Song of the Faery by Sean McDonald
Cover of the book Universal Healer by Sean McDonald
Cover of the book Memoirs of My Life by Sean McDonald
Cover of the book The Best of Layers Magazine Tips of the Day: Indesign by Sean McDonald
Cover of the book The Curious Man by Sean McDonald
Cover of the book Manifestation Through Spiritual Power by Sean McDonald
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy