Zilch

How Businesses and Not-for-Profits Can Get More Bang with Less Buck

Business & Finance, Management & Leadership, Management Science, Industries & Professions, Nonprofit Organizations & Charities, Entrepreneurship & Small Business, Entrepreneurship
Cover of the book Zilch by Nancy Lublin, Penguin Publishing Group
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Author: Nancy Lublin ISBN: 9781101434826
Publisher: Penguin Publishing Group Publication: June 24, 2010
Imprint: Portfolio Language: English
Author: Nancy Lublin
ISBN: 9781101434826
Publisher: Penguin Publishing Group
Publication: June 24, 2010
Imprint: Portfolio
Language: English

A leading not-for-profit CEO on smart ways companies can cut costs while improving results

As CEO of the youth volunteering organization Do Something, Nancy Lublin has overseen its dramatic growth since 2003. She helped it evolve from a debt-ridden, stodgy not-for-profit to a fast-moving, buzz-driven magnet for teens. Do Something now draws more than one million monthly hits on its Web site, while dispensing millions in grant money to young people with good ideas and a hunger to help others.

Lublin now shows why the best not-for-profits are brilliant at doing more with less and what the mainstream business world can learn from them, especially in tough times. For instance, organizations like Do Something are tops at motivating people with nonfinancial incentives and doing effective grassroots marketing on a shoestring budget.

Lublin's book distills the best lessons and stories from her career and includes interviews with other leaders of flourishing not-for-profits, such as Wendy Kopp of Teach for America, Adam Sterling of Save Darfur, and John Lilly of Mozilla.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A leading not-for-profit CEO on smart ways companies can cut costs while improving results

As CEO of the youth volunteering organization Do Something, Nancy Lublin has overseen its dramatic growth since 2003. She helped it evolve from a debt-ridden, stodgy not-for-profit to a fast-moving, buzz-driven magnet for teens. Do Something now draws more than one million monthly hits on its Web site, while dispensing millions in grant money to young people with good ideas and a hunger to help others.

Lublin now shows why the best not-for-profits are brilliant at doing more with less and what the mainstream business world can learn from them, especially in tough times. For instance, organizations like Do Something are tops at motivating people with nonfinancial incentives and doing effective grassroots marketing on a shoestring budget.

Lublin's book distills the best lessons and stories from her career and includes interviews with other leaders of flourishing not-for-profits, such as Wendy Kopp of Teach for America, Adam Sterling of Save Darfur, and John Lilly of Mozilla.

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