我在經濟日報的日子

Biography & Memoir
Cover of the book 我在經濟日報的日子 by 應鎮國, 聯經出版事業公司
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Author: 應鎮國 ISBN: 3179570831153
Publisher: 聯經出版事業公司 Publication: January 15, 2007
Imprint: 聯經出版 Language: Chinese
Author: 應鎮國
ISBN: 3179570831153
Publisher: 聯經出版事業公司
Publication: January 15, 2007
Imprint: 聯經出版
Language: Chinese

經濟日報創立於民國56年4月20日,經過了連續六年的虧損,到第七年才有盈餘,它是怎麼辦到的呢?
中國經濟通訊社是聯合報系旗下的英文通訊社,創立於民國63年,長期處於虧損,它又是如何起死回生的呢?
作者在經濟日報成立的第六年加入了這個團隊,歷任工商服務部經理、總編輯、副社長、社長,並先後出任中經社的社長及發行人,見證了經濟日報的成長與茁壯,也帶領中經社反敗為勝。他親身參與並主導的許多變革與創新,都可以供讀者參考借鑑。老闆獨到的眼光與用人哲學,在這本書裡也可以看得到。

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經濟日報創立於民國56年4月20日,經過了連續六年的虧損,到第七年才有盈餘,它是怎麼辦到的呢?
中國經濟通訊社是聯合報系旗下的英文通訊社,創立於民國63年,長期處於虧損,它又是如何起死回生的呢?
作者在經濟日報成立的第六年加入了這個團隊,歷任工商服務部經理、總編輯、副社長、社長,並先後出任中經社的社長及發行人,見證了經濟日報的成長與茁壯,也帶領中經社反敗為勝。他親身參與並主導的許多變革與創新,都可以供讀者參考借鑑。老闆獨到的眼光與用人哲學,在這本書裡也可以看得到。

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