颠覆——中国市场营销与管理规则

Business & Finance, Marketing & Sales, Sales & Selling, Management & Leadership, Management
Cover of the book 颠覆——中国市场营销与管理规则 by 王奇, 崧博出版事業有限公司
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Author: 王奇 ISBN: 3470000002674
Publisher: 崧博出版事業有限公司 Publication: December 15, 2009
Imprint: 清華大學出版社 Language: Chinese
Author: 王奇
ISBN: 3470000002674
Publisher: 崧博出版事業有限公司
Publication: December 15, 2009
Imprint: 清華大學出版社
Language: Chinese

这是壹本实战、实用、创新之作,作者根据多年从事企业管理的实践,针对西方经典管理理论提出了壹系列颠覆性的观点,同时给出了在中国市场与企业中应用的营销、管理创新之道。

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

这是壹本实战、实用、创新之作,作者根据多年从事企业管理的实践,针对西方经典管理理论提出了壹系列颠覆性的观点,同时给出了在中国市场与企业中应用的营销、管理创新之道。

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