Adobe Business Catalyst

Design full-featured websites without the hassles of development

Nonfiction, Computers, Internet
Cover of the book Adobe Business Catalyst by Tommi West, John Ulliman, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Tommi West, John Ulliman ISBN: 9780132876186
Publisher: Pearson Education Publication: September 29, 2011
Imprint: Adobe Press Language: English
Author: Tommi West, John Ulliman
ISBN: 9780132876186
Publisher: Pearson Education
Publication: September 29, 2011
Imprint: Adobe Press
Language: English

<>Adobe Business Catalyst is a hosted application for building and managing online businesses. Using this unified platform and without back-end coding, Web designers can build everything from amazing Websites to powerful online stores, beautiful brochure-ware sites to mini-sites. To work in BC, designers use Dreamweaver (CS4 or later) with the free Business Catalyst extension installed. The cost of hosting a site with BC ranges from a few dollars a month and up, depending on the size of the site and the level of traffic, and the designer can pass on the cost to their client.

 

This is the first official book on using BC. In this comprehensive, hands-on, step-by-step guide, the reader will learn how to set up eCommerce on the hosted solution. As they work through the chapters, the readers can also follow along with the video tutorials linked in from AdobeTV (tv.adobe.com).

 

This book covers how to set up a new site, work with web pages, organize the site hierarchy, upload assets via FTP, configure modules, and customize their appearance. It includes best practices to set up site navigation, forums, password-protected areas and web forms. By the end, the reader will have their own working online business.

 

Once it is live, the designer or the client can use the robust reporting interface in Business Catalyst to review metrics and run custom reports in the customer database. By analyzing the data, the online store can be optimized to improve sales revenue and increase customer adoption.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

<>Adobe Business Catalyst is a hosted application for building and managing online businesses. Using this unified platform and without back-end coding, Web designers can build everything from amazing Websites to powerful online stores, beautiful brochure-ware sites to mini-sites. To work in BC, designers use Dreamweaver (CS4 or later) with the free Business Catalyst extension installed. The cost of hosting a site with BC ranges from a few dollars a month and up, depending on the size of the site and the level of traffic, and the designer can pass on the cost to their client.

 

This is the first official book on using BC. In this comprehensive, hands-on, step-by-step guide, the reader will learn how to set up eCommerce on the hosted solution. As they work through the chapters, the readers can also follow along with the video tutorials linked in from AdobeTV (tv.adobe.com).

 

This book covers how to set up a new site, work with web pages, organize the site hierarchy, upload assets via FTP, configure modules, and customize their appearance. It includes best practices to set up site navigation, forums, password-protected areas and web forms. By the end, the reader will have their own working online business.

 

Once it is live, the designer or the client can use the robust reporting interface in Business Catalyst to review metrics and run custom reports in the customer database. By analyzing the data, the online store can be optimized to improve sales revenue and increase customer adoption.

More books from Pearson Education

Cover of the book Reactive Messaging Patterns with the Actor Model by Tommi West, John Ulliman
Cover of the book Microsoft Word 2010 On Demand by Tommi West, John Ulliman
Cover of the book Python by Tommi West, John Ulliman
Cover of the book Windows 7 Portable Command Guide: MCTS 70-680, 70-685 and 70-686 by Tommi West, John Ulliman
Cover of the book Outsmarting Social Media: Profiting in the Age of Friendship Marketing by Tommi West, John Ulliman
Cover of the book CISSP Exam Cram by Tommi West, John Ulliman
Cover of the book Employee to Entrepreneur by Tommi West, John Ulliman
Cover of the book Album Moxie by Tommi West, John Ulliman
Cover of the book Quality Function Deployment and Six Sigma, Second Edition by Tommi West, John Ulliman
Cover of the book Adobe Master Class by Tommi West, John Ulliman
Cover of the book The Limiting Factors of Web 2.0 and How Web 3.0 Is Different by Tommi West, John Ulliman
Cover of the book Essential Facebook Development by Tommi West, John Ulliman
Cover of the book Practical Code Generation in .NET by Tommi West, John Ulliman
Cover of the book The Positive Leader by Tommi West, John Ulliman
Cover of the book FT Guide to Gurus Management by Tommi West, John Ulliman
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy