Customer Service category: 721 books

Cover of 一張問卷讓新客變熟客

一張問卷讓新客變熟客

用改良式「諮詢問卷」,讓回客率達到85%、業績爆增10倍的驚人效果

by 小林未千(KOBAYASHI MICHI)
Language: Chinese
Release Date: August 31, 2017

★日本亞馬遜網站4.5星好評★ 只是填問卷, 就讓吊車尾的小店業績翻紅? 這是怎麼做到的?   ◎不擅推銷的吊車尾店長,用自己設計的「問卷」晉升全國業績王   作者小林未千剛從事護膚業時,連合宜的應答都不會,就算努力學習行銷話術達成業績,卻總覺得不自然。直到她成為店長,面對業績不振的員工:一個是只想輕鬆度日的打工族,一個只因好奇而加入的辣妹;眼看店內業績毫無起色,不斷被社長斥責、要她辭退員工,甚至圓形禿也找上了門,連她都覺得自己實在窩囊。   後來,她用自己設計的一份「問卷」,讓業務員面對客戶時使用。   沒多久,竟然就讓這家分店業績突飛猛進:   ☆回頭客從15%攀升到85%   ☆顧客消費單價翻高4倍   ☆營收成長10倍   ☆菜鳥員工躍升名列前茅的超級業務員   ☆成為全國業績冠軍分店   這問卷,跟一般問卷究竟有何不同?   為何能產生這麼神奇的助力?   ◎一張「幫客戶實現夢想」的「諮詢問卷」,讓客戶甘心跟定你   小林未千所設計的問卷,乍看跟一般問卷差不多,但實際上,從題型的設計到運用方法,都與傳統問卷大不相同,其中幾個最關鍵的差異在於:   ‧不做「滿意度」調查,而是客戶目前「困擾」的調查   很多問卷會以蒐集客戶資訊為主,甚至為了提升業績,許多店長會做現有產品服務的滿意度調查。小林未千利用問卷所做的,則是深入發掘客戶真正的需求。   客戶既然來了,一定是有需求,問題在於,那是怎樣的需求?所以,真正搞清楚客戶的需求,遠比考慮業績重要,小林的問卷一開始,就從「今天為何會上門」開始詢問,然後透過好幾個問題,一步一步,讓客戶說出各方面的困擾。   >>...
Cover of How To Successfully Implement CRM Technology
by Floyd Salamino
Language: English
Release Date: August 5, 2015

Frankly, too often, financial institutions find CRM to be a dose of bitter medicine. It shouldn’t be. CRM can be just the right tonic, if taken in the right doses, to solve very specific maladies. This requires honest conversation and planning.
Cover of Business Branding
by Anthony Ekanem
Language: English
Release Date: November 11, 2016

Branding is all about image of a business. The concept doesn’t only include style, emblems and logos but also the image of quality perceived. The image perceived may be of total quality, reliability, and more. Branding is about the business and how a business is different from the competitors....
Cover of How To Make Money From Social Media

How To Make Money From Social Media

Facebook, Linkedin, Twitter, Instagram etc

by friday godwin
Language: English
Release Date: October 29, 2016

This book is written with a step by step guide on how to make money from social media handles while socializing with friends and family.
Cover of Cracking the Code to Life Insurance Sales for the Multi Line Agent

Cracking the Code to Life Insurance Sales for the Multi Line Agent

10 Essential Sales Skills to Help You and Your Sales Team Sell Life Insurance

by Ray Vendetti
Language: English
Release Date: October 2, 2015

The demand on multi-line reps to sell Life insurance has never been higher. Through my coaching, conducting sales interviews, and accompanying reps on joint sales calls, I've experienced the prospect interviews collected in this book. Many times after sharing these experiences while coaching or during...
Cover of Rethinking Reputation

Rethinking Reputation

How PR Trumps Marketing and Advertising in the New Media World

by Fraser P. Seitel, John Doorley
Language: English
Release Date: August 21, 2012

Good public relations is no longer just icing-it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru...
Cover of The Ultimate Enrollment Systems for Entrepreneurs
by Terri Levine, Ph.D.
Language: English
Release Date: February 19, 2013

Stop selling the hard way! Top selling business coach Terri Levine provides you with a valuable assessment system which will enable you to easily identify the good prospects and reduce your time and frustration trying to sell to unsuitable prospects.
Cover of 10+ Top Hot Selling Best Fiverr Gigs Ideas for Quick Money
by umar shehzad
Language: English
Release Date: April 7, 2018

This book only those people who really earn and make money fiverr. In this book i'm showing how to make money on fiverr and top list gigs make.
Cover of Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World
by Mark Miller, Lucas Conley
Language: English
Release Date: February 23, 2018

Business Book Awards International Book of the Year 2019 Finalist "Top Ten Business Books for 2018" —Shep Hyken, Leadership Strategy Contributor, Forbes A book for a different breed of business leader, one who looks beyond the moment to create a life of significance. Most...
Cover of Wal-Mart: The Bully of Bentonville

Wal-Mart: The Bully of Bentonville

How the High Cost of Everyday Low Prices is Hurting America

by Anthony Bianco
Language: English
Release Date: March 12, 2009

The largest company in the world by far, Wal-Mart takes in revenues in excess of $280 billion, employs 1.4 million American workers, and controls a large share of the business done by almost every U.S. consumer-product company. More than 138 million shoppers visit one of its 5,300 stores each week....
Cover of Niche Marketing for Coaches
by Hannah McNamara
Language: English
Release Date: March 1, 2007

Based on years of first-hand, practical experience this book shows you how to transform yourself from being just another coach into someone who stands out to your clients as the natural and only choice. As you read through the pages, you'll discover how to: Identify your own, personal...
Cover of Crystal Clear Communication
by Shyam Phatak
Language: English
Release Date: February 13, 2016

Effective Communication is the art of conveying one’s thoughts, ideas or feelings to another or others in a clear, cogent, concise manner, so that there is no confusion in comprehension. In other words, the receiver of such communication should be able to understand exactly what is being conveyed,...
Cover of La estrategia CRM

La estrategia CRM

Las claves para aumentar y fidelizar a la clientela

by 50Minutos.es
Language: Spanish
Release Date: May 19, 2017

Este libro es una guía práctica y accesible para entender y aplicar la estrategia CRM, que le aportará la información esencial y le permitirá ganar tiempo.En tan solo 50 minutos usted podrá:• Aplicar el concepto y la estrategia CRM para gestionar de forma optimizada y estructurada su masa de...
Cover of O Bom E O RuÍm Da GestÃo De Abilio Na Brf
by Neiriberto Silva De Freitas
Language: Portuguese
Release Date: July 11, 2018

O BOM E O RUÍM DA GESTÃO DE ABILIO NA BRF.
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