Corporate History category: 769 books
Street Fighters
The Last 72 Hours of Bear Stearns, the Toughest Firm on Wall Street
Language: English
Release Date: May 12, 2009
The acclaimed New York Times bestseller-updated for the second anniversary of the collapse of Bear Stearns
The fall of Bear Stearns in March 2008 set off a wave of global financial turmoil that continues to ripple. How could one of the oldest, most resilient firms on Wall Street go so far astray...
Merchants of Culture
The Publishing Business in the Twenty-First Century
Language: English
Release Date: March 27, 2012
"All you need to know about the industry at a time of momentous change."
-Drake McFeely, chairman and president, W.W. Norton & Company
For nearly five centuries, the world of book publishing remained largely static. But at the dawn of the twenty-first century, the industry faces...
Perfume
The Alchemy of Scent
Language: English
Release Date: September 15, 2011
**Explore the world of scent with “**one of the world’s greatest perfumers” whose clients include Cartier, Van Cleef & Arpels, Bulgari, and Hermès (The Times, London).
To women the whole world over, perfume means glamour, and in the world of perfume, Jean-Claude Ellena is a superstar....
Remember the Magic...
The Story of Horizon Air
Language: English
Release Date: November 1, 2001
Remember the Magic is the inspiring story of the birth of Horizon Air and how it became one of the top regional airlines in the United States under the leadership of Milt Kuolt, one of the great entrepreneurs of the twentieth century.
Good Guys and Bad Guys
Behind the Scenes with the Saints and Scoundrels of American Business (and Every thing in Between)
Language: English
Release Date: May 29, 2008
The greatest columns and profiles by the bestselling coauthor of All the Devils Are Here.
What's it like to be a top tobacco executive when your kid asks you about smoking? How did a young liberal arts major become the hottest tech-stock analyst of the '90s, and why did he self-destruct? How...
Apple « Think different »
L’épopée de la firme de Cupertino
Language: French
Release Date: January 21, 2016
Un guide pratique et accessible pour comprendre rapidement le succès des produits Apple !
Chaque année, des milliers de consommateurs impatients guettent la sortie des nouveaux appareils de la célèbre firme à la pomme. iMac, iPhone, iPod, iPad et, depuis peu, iWatch se vendent à plusieurs...
Once You're Lucky, Twice You're Good
The Rebirth of Silicon Valley and the Rise of Web 2.0
Language: English
Release Date: May 15, 2008
The captivating story of the mavericks who emerged from the dot-com rubble to found the multibillion-dollar companies taking the Web into the twenty-first century
Once You?re Lucky, Twice You?re Good is the story of the entrepreneurs who learned their lesson from the Internet bust of 2000 and...
One Click
Jeff Bezos and the Rise of Amazon.com
Language: English
Release Date: October 27, 2011
Amazon's business model is deceptively simple: Make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: "Buy now with one click."
Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the...
The Fall of the House of Forbes
The Inside Story of the Collapse of a Media Empire
Language: English
Release Date: September 27, 2011
Forbes: the legendary name in finance journalism. Synonymous with wealth, grand excess, glamour, and fun as well as style, insight, gossip, and hard-nosed reporting, the media empire and the family behind it form a remarkable story that has never been told. Now, in The Fall of the House of Forbes,...
by Fred Vogelstein
Language: English
Release Date: November 12, 2013
Language: English
Release Date: November 12, 2013
Behind the bitter rivalry between Apple and Google—and how it's reshaping the way we think about technology
The rise of smartphones and tablets has altered the industry of making computers. At the center of this change are Apple and Google, two companies whose philosophies, leaders, and commercial...
Chocolate Wars
The 150-Year Rivalry Between the World's Greatest Chocolate Makers
Language: English
Release Date: October 19, 2010
With a cast of characters that wouldn't be out of place in a Victorian novel, Chocolate Wars tells the story of the great chocolatier dynasties, through the prism of the Cadburys. Chocolate was consumed unrefined and unprocessed as a rather bitter, fatty drink for the wealthy elite until the late...
Soros
The Life and Times of a Messianic Billionaire
Language: English
Release Date: September 29, 2010
A penniless émigré who made a fortune and became one of the great philanthropists of the twentieth century, George Soros has led a remarkable life. This biography brings forth his story in unprecedented depth, from his childhood as a Jew in occupied Budapest during World War II to his conquests...
Today and Tomorrow
Timeless Wisdom for a Modern Digital Age
Language: English
Release Date: January 1, 1926
Henry Ford's impact on industry, business, and society continues to drive us to reach for seemingly impossible goals. He turned an automobile into an industry, transformed the world of farming with a tractor, and launched the airplane into a new era of mass production. Ford didn't just revolutionize...
Ethical Chic
The Inside Story of the Companies We Think We Love
Language: English
Release Date: June 19, 2012
In this age of social activism, pinpoint marketing, and immediate information, consumers demand everything from the coffee, computer, or toothpaste they buy: an affordable, reliable product manufactured by a company that doesn't pollute, saves energy, treats its workers well, and doesn't hurt animals—oh,...