Andrew J Carothers: 1 book
The Publicity Handbook, New Edition
The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage
Language: English
Release Date: May 25, 2001
Thoroughly updated with information on Internet-based PR campaigns
The Publicity Handbook has everything you need to know to win valuable publicity for your product, service or business. Includes step-by-step information on setting objectives and designing an integrated publicity plan, writing...
