Businessnews Publishing: 68 books

This work offers a summary of the book “HOW I MADE MY FIRST MILLION ON THE INTERNET…And How You Can Too!” by Ewen Chia.The Internet, though an extraordinarily powerful marketing machine, should be approached in the same way as real life business models. Ewen Chia explains the five business principles:...

This work offers a summary of the book “INTELLECTUAL CAPITAL: Realizing Your Company’s True Value by Finding Its Hidden Brainpower” by Leif Edvinsson and Michael S. Malone.Intellectual capital represents the difference between a company’s balance sheet and its market value. It is frequently referred...

This work offers a summary of the book “GUERRILLA MARKETING ON THE INTERNET: The Complete Guide to Making Money On-Line” by Jay Conrad Levinson and Charles Rubin.Chairman of Guerrilla Marketing International, Jay Conrad Levinson is regarded as one of the leading figures in the marketing world. He...

This work offers a summary of the book "AWAKENING THE ENTREPRENEUR WITHIN : How Ordinary People Can Create Extraordinary Companies" by Michael Gerber."Everyone and anyone has the potential to become an entrepreneur and to create a highly successful company." So says the 'E-Myth' entrepreneur Michael...

This work offers a summary of the book “INTUITION AT WORK: Why Developing Your Gut Instincts Will Make You Better At What You Do” by Gary Klein.Studies have shown about 90% of the critical decisions a person actually makes will generally be based more on their “gut feelings” about the right thing...

This work offers a summary of the book “GREEN TO GOLD: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage” by Daniel Esty and Andrew Winston.Daniel Esty is professor of environmental law and policy at Yale University. He was formerly a senior...

This work offers a summary of the book “HERE COMES EVERYBODY: The Power of Organizing Without Organizations” by Clay Shirky.Clay Shirky is a writer, teacher and consultant. He is an adjunct professor in New York University’s graduate program in interactive telecommunications. Mr. Shirky specializes...

This work offers a summary of the book “HOW TO DRIVE YOUR COMPETITION CRAZY: Creating Disruption for Fun and Profit” by Guy Kawasaki.The best business strategy, Guy Kawaski believes, is to actively take on your competition, and diminish any advantages they have. He has four strategies, taking you...

This work offers a summary of the book “HOW TOYOTA BECAME #1: Leadership Lessons from the World’s Greatest Car Company” by David Magee. “I was surprised,” writes David Magee, “at what I found as I interviewed key managers at Toyota. Despite the company’s incredibly successful, even meteoric...

This work offers a summary of the book “HOW TO SUCCEED IN BUSINESS WITHOUT WORKING SO DAMN HARD: Rethinking the Rules, Reinventing the Game” by Robert Kriegel. Kriegal’s work is based on one simple, persuasive premise: work better, not harder. It’s possible to be more productive, create more...

This work offers a summary of the book “IT’S CALLED WORK FOR A REASON: Your Success Is Your Own Damn Fault” by Larry Winget.Opportunity is missed by most people because it is dressed in overalls and looks like work.” – Thomas EdisonMost people look to external factors for why they aren’t...

This work offers a summary of the book “HOW TO MASTER THE ART OF SELLING: The Best Book Ever Written on Selling & Salesmanship” by Tom HokinsSales Champions do not all have innate selling ability: they employ skills that can be easily understood, learnt and applied. All you need is this knowledge,...

This work offers a summary of the book “GUIDE TO CREATING A CASH MACHINE FOR LIFE” by Loral Langemeier.Loral Langermeier is a financial strategist and self-made millionaire. She has developed several training and coaching programs for Fortune 1000 companies including Chevron, Franklin Covey, Marriott...

Complete summary of  Dale Carnegie's book "HOW TO WIN FRIENDS AND INFLUENCE PEOPLE: The All-Time Classic Manual Of People Skills"The Review of the ideas in Dale Carnegie's book "HOW TO WIN FRIENDS AND INFLUENCE PEOPLE"