Luca Cacciolatti: 1 book

Book cover of Entrepreneurial Marketing for SMEs
by Luca Cacciolatti, Soo Hee Lee
Language: English
Release Date: October 26, 2015

Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.
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